In promotion of his new single, Nas has partnered with Pantone Color Institute to create the color “Ultra Black By Nas.” With the partnership comes new merch, which includes tees, coasters, a custom deck of cards and more. A portion of proceeds will go to charity.
“It was only right that we work with Pantone on this project, the color experts,” Nas said in a post on Instagram. “This one’s from the heart, something the world will feel, the whole vibe of 2020.”
“Utlra Black” was released on August 14 and immediately had Twitter talking because of the Doja Cat diss it included.
“Cash Money with the white tee and the soldier rag/We goin’ ultra black, unapologetically black/The opposite of Doja Cat, Michael Blackson black,” Nas raps on the song.
The Los Angeles artist was seemingly unfazed and reacted by being silly on TikTok.
“I’m so offended and upset by this song,” Doja said in a clip as she played “Ultra Black” in the background. “Have you guys heard ‘Fruit Salad’ by The Wiggles?”
Doja was accused of allegedly laughing at racist jokes and other questionable things in racist chatrooms back in May. An old song of hers titled “Dindu Nuffin” was also uncovered, with “dindu” being a racial slur against Black victims of police brutality often found in chatrooms. The “Say So” rapper addressed the moment on Instagram and denied being racist or self-hating. Despite the backlash toward her at the time, it was actually Nas who people came for this time, with people feeling like he was picking on a woman when there are men who have done and said much worse.
Talking to Los Angeles’ Power 106 on Saturday (August 22), however, Nas clarified he meant nothing by it.
“I just was really saying a rhyme that rhymed with ‘ultra black’,” he said. “I rhymed that word with ‘ultra black,’ I didn’t even think of it. It’s all love, it’s all love, you know what I’m sayin’? It was like ‘Michael Blackson black.'”
The song’s producer Hit-Boy was also on the interview and added, “It literally is, Doja Cat’s the opposite of Michael Blackson. That’s how I looked at it.”
“It’s bars. It’s lines,” Nas added. “We play with words, man.”
“Ultra Black” serves as a lead-in to Nas’ new album King’s Disease, which dropped on Friday (August 20). Stream the project below.
Imagine if Taylor Swift came up with Ultra White.. you think Pantone would do a collaboration? Nope.
If it coincided with a record release, I am sure they would. Don’t be dumb…this country is built on hypocrisies. Why call out one man for something millions do every day? Lame.
Imagine Taylor Swifts ancestors were en salved and Tortured for 100 of years! and she still suffers the stigma of Racism till this day>
Just say you hate black people man. You know you want to.
No, I like white people. I would fuck the shit out of Scarlett Johanson and those chicks from the show 2 Broke Girls….
No, I like white people. I would fuck the shit out of Scarlet Johanson and those chicks from the show 2 Broke Girls….
No, I like white people. I would fuck the shit out of Scarlet Johansson and those chicks from the show 2 Broke Girls….
No, I like white people. I would fuck the shit out of those chicks from the show 2 Broke Girls….
They already did though. Your reach is off lol.
Perhaps if us white folks were oppressed for hundreds of years and still weren’t given a fair shake in this country, Pantone might do a collab with Taylor Swift. Last I checked though, white people, myself included, seem to get away with doing shit that no other race does.
You think if Obama was on the campaign trail talking about grabbing girls by the pussy and saying he’d data Sasha if it weren’t his daughter people would look past it and vote for him?
Be real here….
Whites are being oppressed. You blacks are actually too dumb to even see that it’s the joos who are sicking you against whitey. You know it was the joos who controlled the transatlantic slave trade? Not white people, but joos. Both David Duke and Louis Farrakhan has wrote about the subject. Jooish historians themselves admit the jooish role in the slave trade. Back then a joo was 40-times more likely to own black slaves than white people did. Joos owned the plantations, slave traders were mostly all jooish like the notorious Moses Levy, the ships the kneegrows were shipped were owned by jooish merchants. Now these same joos own the media and use that to incite race war, because they want to get ride of white people over some made up grudge from ww2-era.
black pride? is this about being proud?
it’s about LGBT agenda. Nas is part of what is known as “the regressive left” aka cultural marxists.
Africans are really brown, ask KRS-One.
I hope he did it in consultation with Djimon Monsou and Wesley Snipes!