And just like that, with JAY-Z and Roc Nation’s announcement of the first event in connection with their partnership with the NFL, Twitter is up in arms about it.
On Thursday (August 29), the NFL and Roc Nation announced the Inspire Change Apparel and Songs of The Season initiatives through their Inspire Change social justice platform.
The announcement also revealed the Inspire Change Advocates, Meek Mill, Meghan Trainor and Rapsody, will perform at a free concert during the NFL Kickoff Experience presented by EA Sports Madden NFL 20 on September 5 in Chicago at Grant Park.
Backlash exploded on Twitter as it appears many are upset Meghan Trainor will be representing Roc Nation and the NFL as an Inspire Change advocate.
Opinions on the online platform ranged in tone from accusatory claims the rap billionaire had sold out his community, to general remorse and or disdain for Trainor, widely known for her host role on the TV show The Four.
One user theorized the move was part of a larger agenda for the NFL.
Some even joked about the matter, with one user remarking, “JAY-Z finally turned heel on black folks.”
Another user found comical light in the situation in a series of tweets that undermine Trainor, Colin Kaepernick and more.
HOV has already received a significant amount of commentary about his deal with the NFL by way of support and backlash from prominent figures in Hip Hop like Killer Mike and Irv Gotti.
Watch the video about JAY-Z, Colin Kapernick and the NFL below for even more insight on the matter.
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This shit is comical, Jays wealth and success is a bi product of Pac and Biggie dying in the 90’s and now he gets to benefit off the deaths of more black men and women. The white mans puppet already has his strings being pulled. Dance boy dance
the black buy that’s richer than over 99% of the white men in the country? yeah,,dance,,lol fucking delusional idiot you are.
You can’t get money if you’re on Twitter all day. Stop whining and get your weight up. #WeightRoom
Fuck Twitter! These “activists” are the cause of most of the conflict that divides people. Bunch of lowlifes who think they can tell someone like Jay-Z what to do. GTFOH!
Nope! Jay-Z is the problem here! He is a sellout for something that our political parties should fix. Jay z cannot change the heart and mind of these ungrateful officers and justice system. It is embedded in their blood okay!
Black folks can be really ignorant a lot of times. Very divisive community that doesn’t support each other and instead antagonizes and kills each other
And the white mass shooters do what? I am scared to go to Walmart today in my own white community! Fuck out here with your limiting knowledge ass!
Stfu brian you beta cuck
There are nearly 5 thousand Walmarts in the US, 2 of which have had mass shootings. And you’re scared to go to Walmart? Pussy.
There are more people killed in a Chicago a year, than people are killed in ALL U.S. mass shootings combined in the same time period. That’s Chicago alone. Guess what swing color those Chi shooters sport? LOL. Math isn’t your thing I’m guessing. Please continue with your fake, crybaby narrative. Are you afraid to leave your home? LOL
Stop treating Twitter like a reliable, informative source of news.
Look at all of the racists.
Hmmm there’s never been white people standing next fighting for civil rights and social justice?? I mean I know that fits the white devil narrative you like to tell yourselves …. but I bet if you check on that … you’d be sadly mistaken … and how far back do we go through history in order to judge others …. is it just far enough to allow you to cry victim …. because if you are claiming white people are the devil because of 400 years of slavery …. I ask you to do research on who started slavery … you definitely won’t like the answer…. and if you want to continue to go further back … the human race coming out of Africa wiped out the European Neanderthal … with evidence they kept them as slaves … further pushing back the date of the invention of slavery by African culture …. but building society and relationship in hate based in the past is ridiculous … there is no opportunity in America that is withheld due to racism in our modern society … but there will never be equal outcome … people are not equal … and that’s life’s fault … here is an example … most of you are ugly … ugly people are treated worse than anyone … because it effects all races and genders …. no one has a rally or social media outage for them … so don’t be a bitch a cry because a white woman was chosen by Jay-Z …. he has more in common with her than you … because ….. they are rich … she’s not as rich as him by far but rich only care about rich … classism … the real enemy
You don’t understand peckerwood. JAY-Z’ duped us
‘duped us’. He is one of the bigger snakes in the industry. Maybe only second to 50 Snake. He is a business man. What do you expect him to do for you? duped… lmao.
If it wasn’t for “peckerwoods” your whineybass would be in Africa short a limb or two. Thank whitey.
UNITED we stand. I dont think that means just one color
If only these people on Twitter had something better to do. I read up on this crap now and then and it’s ridiculous that people even waste energy on Jay Z, or any other famous person. Who cares what he does? Do your own damn thing.
You all sound convuluted. But, this is the comments section, where people bare their soul aka weightless opinion/personal attacks on people they’ve never met in order to relieve stress from boring mundane living situations. I get it, vent away without intelligent engagement.
This whole article was just like showcasing the comments section so that “article” you just read was basically everything you said
And then you get on here and do EXACTLY what you’re criticizing other people for doing. LOL. Moronic hypocrite.
Man it’s good to be white with my white privilege. I’d hate to be black. I feel for y’all. Oh wait no I don’t..
Kiss our black a$$!
Keep dreaming idiot
I would have to got to whatever prison you’re in on visitation day to do so. Smiley face emoji.
Wait… Why should Social Justice be a “black thing”??? I’m done with America!
That’s not America at all! It’s fucking “Black Twitter”. The biggest group of idiots you’ll find online that isn’t stormfront.org.
Because they suffer from mentall Illness
As Ahmad has already stated, “Black Twitter” does not speak for the whole race. Please do not give that part of social media the energy, as if they do lol.
He brings in White People?? Someone should explain to Jay that Inclusion and Diversity means more Black People and only Black People.
Jay Z is a disgrace to hip hop and for those who support him should be ashamed as well. Black people you cannot have it both ways! Kap did the unthinkable and paid a heavy price for it. Jay Z did what? F out of here black supporters. Innocent young black men are getting killed here by our officers that suppose to protect all people but when you call them you end up being dead! Now if that black young man do wrong and continue to resist or try to cause any harm to that officer well the police have to protect his own life. Totally understand that officer but come on people. As I said before many of times Jay Z was a fraud. This has now been proven. Once he got rich and engaged with the white masses it was the ball game! So to your followers of Jay Z, kiss my black a$$ in slow motion. I am down with Kap!
The you’re down with oppression and slavery since he partnered with Nike.
Kaep did the unthinkable? He was riding the bench. His last season he was a mid to lower tier quarterback. He took money from the NFL and didn’t disclose how much, then Nike paid him 8 figures. He is worth 35 million, has a mansion, and 3 200K + cars. For systematic racism and the police killing blacks unjustly, him and Jay seem to be doing pretty well, right? Idiot!
Lmao down with Kaep, “paid a heavy price”, and also got paid heavily from Nike, LMAO!
So.. people ignore that whole Meek mill and rapsody part. He includes a white woman and all hell breaks loose. People are trash now.
Black people are idiots. I’m black but not a part of the stupidity we see on social media
how dare jay-z include a white person! social justice IS A BLACK ONLY THING!!!!! jay is now an uncle tom… right blacks?
Some of these people tweeting are absolute morons grasping at straws.
Black America exposing themselves as the most bigoted, prejudicial and toxic community in America, bravo.
Bitching about Kap support, muthafucka he partnered wth Nike the worlds leading sweatshop operator and owners of slaves.
Guess exploitation and oppression only matters when it affects the group you identify with huh.
It’s just the hate that hate made
Nope. It’s hypocrisy. There hasn’t been REAL hate towards blacks since the mid 80’s, unless you are talking about the hate they have for each other, and express they murder. That’s alive and well.
So are you saying blacks aren’t hated now? Just read the comment sections here on this site, I see plenty of hate. And what about the killings of unarmed blacks by cops, is that not hate?
The retard level of these tweets is seriously high
It’s funny how Jay-Z (worth over a billion) and Kaep (work 35+ million) are supposed to represent how the black man is treated unfairly in the U.S. LOL. Donald Glover went in front of the senate to speak on reparations. He said he was the great grandmother of a slave, and botched about the trickle down affects of slavery. He is worth 40 million dollars, has on an Academy Award and flew out to the senate hearing on a private jet. LOL. Do these black twitter morons really think the rest of America doesn’t see what’s going on? The NFL probably pays more money to African Americans in salaries than ANY other business on earth, except for maybe the NBA. That’s racist, right? LOL.
*Great grandson
DANNY Glover you fucking idiot
Someone please tell me who Meghan Trainor is, I’m not trolling and although I may have heard that name before I don’t know nothing about her.
Poor black people. Reparations my ass, you get nothing and like it
Man pac warned us about jay nobody listend
Nfl is laughing at everybody even hov ha ha ha..
It is pretty clear that Jay-Z doesn’t know and/or have enough subject matter depth to be highly regarded as a social activist. He only states obvious stuff and repacked things he hears from others in an attempt to generate business. It works because he has such a large platform but in actuality…where is his original thought on social topics? Zero. I noticed this about him years ago. I’m not hating on his business moves. All I ask is for Jay to stick to business and stay out of the “social activist” land.
T.i is even worse, to the point where it’s just embarrassing listening to the crap that comes out of his mouth about shit he doesn’t have a clue about, like politics etc
I Hate Jay-Z… Every time I Get On The Internet…. He Kissing The White Man ASS So Much…For The Almighty DOLLARS….
You’re a bitch “Jerome.” A white guy who picked a name he thinks is black, to jump in the comment section and have someone to talk to for the day. LOL. Loser.
so i looked up meghan trainor to see if she actually did or said anything wrong or controversial to understand why these mofos are so upset over her inclusion…and i found nothing. these mofos seem to be outraged only over the fact that jay-z recruited a white woman. smfh
#blacktwitterisracistandretarded
Why would you include Meghan Trainor in a movement for social justice?
What has she done in that respect?
People who don’t worship celebrities can see what’s really going on.
The NFL gave Jay Z a boatload of money to do fake social work, so that black people can SHUT UP.
To even ask that question, means you don’t know what is going on?
I don’t know but I love Meghan Trainor’s booty!
To the white boys on here talking, u think we give a fuck about ur bitch ass comments. So tough on the internet. I WISH one of u motherfuckers would say this on the street
“To the white boys on here talking, u think we give a fuck about ur bitch ass comments” first off, who is “we”? its just YOU talking… and clearly you give a fuck because here you are indirectly responding to the comments. “So tough on the internet” lol then you proceed to say you wish one of them would them would say this (whatever comment you’re referring to) on the streets. here you are talking tough on the internet because you got triggered over opinions posted in the comment section. hello pot, meet keetle! this shit is too funny XD
Why you such a crybaby bitch Dru?
Silly Jay-Z. Does he not know the only way to combat racism is with more racism? How dare he ever include a white artist to perform
Same jay-z thats a billionaire, you mean to tell me all these haters making him more rich hahahaha idiots still feed his pockets no matter what.