The Force is strong in the marketing behind Joyner Lucas and Chris Brown’s upcoming album/tour one-two punch.
For the “I Don’t Die” video, the two #TeamLightSkin reps portray death row inmates who seem invulnerable to capital punishment attempts (it happens).
The zany clip is directed by both is Lucas and Ben Proulx, who previously collaborated to create the internet-breaking “I’m Not Racist” video.
While the release date is TBA, Brown and Lucas will be embarking on the I’m Kind Of A Big Deal Tour through the month of May and June.
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Watch the “I Don’t Die” video up above.
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