Want to get in the lab with super producer Hi-Tek and make your own music video? Scion is helping unsigned emcees get their voices heard with a contest entitled “The Prospect.” The competition began back on April 9th for unsigned emcees to submit their best song to www.scionprospect.com, with the hopes of becoming the next Prospect. The last day to submit entries is on May 21st.
A formidable judging panel including executive editor of The Source, Ryan Ford; Def Jam’s Vice President of Artist & Repertoire, Lenny S and Hi-Tek will review all eligible entries. These experienced players will be looking for the best flows and most imaginative lyrics to select one finalist in July 2007. That winner will get a chance of a lifetime by working in the lab with acclaimed producer Hi-Tek and shooting their very own video that will be spread through the media via Scion’s innovative marketing program designed to increase the artist’s exposure.
“Many artists contemplate whether they should sign to a major label or go the independent route,” said Jeri Yoshizu, Scion sales promotions manager. “We hope the Prospect will provide them additional opportunities to help make an informed decision about their career.”
“I absolutely feel the winner of the Scion’s Emcee Competition will benefit for various reasons,” stated Lenny S. when asked if The Prospect could really make a difference for promising artists. “First, the winner gets one step closer to reaching their goal of getting a record deal. For example, they will be exposed to credible A&R reps who have either signed or worked with gold and platinum selling artists and/or major record companies. Second, the hands on experience of recording with a producer who is diverse enough to have worked with artists from Mos Def to 50 Cent is priceless and an opportunity that is not easy to come by.”
For additional information regarding the contest, Hi-Tek, the judges, or Scion, please contact Scion Public Relations or Inform Ventures, LLC.
