Tech N9ne is taking legal action against Strainge Entertainment, according to TMZ. The Kansas City, Missouri rap titan believes the newly-created label can easily be confused with his Strange Music imprint due to the similarities in name.
Strainge Entertainment reportedly surfaced in 2016 and is housed under Universal Music Group.
Tech, who founded Strange Music in 1999, is suing the Los Angeles-based label for trademark infringement.
Strainge Entertainment’s website describes the label as an “entertainment group dedicated to artist and their vision.” Artists signed to the label include Reo Cragun, Third World Don, and Ohio singer/rapper Trippie Redd.
In addition to demanding the profits Strainge Entertainment made off the name, Tech wants the label to change its name and get rid of everything with Strainge Entertainment on it.
Tech is currently promoting pre-orders for the latest installment in his Collabos series, Strange Reign.
#StrangeReign Pre-Order DELUXE edition on https://t.co/uxFJZ0c6y1! pic.twitter.com/GmgmID47JB
— Tech N9ne (@TechN9ne) October 4, 2017
HipHopDX reached out to Tech for comment, but didn’t hear back before publishing.