Beyonce’s “Formation” tour is heading for a $200 million-plus haul, according to Billboard.
The singer’s 39-date stadium tour is set to kick off April 27 at Marlins Field in Miami and has already raked in more than $100 million in sales.
“I congratulate her team, because it was all really well done, well set up, and well-executed all the way around,” Arthur Fogel, chairman of Live Nation Global Touring says to Billboard. Live Nation is promoting the tour.
“When you go up [on sale] and sell out stadiums, and in some markets multiple stadiums,” Fogel adds, “it’s big.”
Beyonce helped set up the tour with the release of the “Formation” single and video, as well as her Super Bowl 50 performance with Coldplay.
Beyonce has come under fire for “Formation,” with detractors saying the video’s imagery was anti-law enforcement. Yesterday (February 22), a video from the Nation Of Islam’s Minister Louis Farrakhan said his religious group would provide protection to Beyonce while on tour.
The “Formation” tour is on pace to be the latest tour success for Beyonce. The singer’s “Mrs. Carter World Tour” grossed $212 million in 2013-14, according to Billboard Boxscore. She followed that up with the “On The Run” tour with Jay Z, which took in $96 million.
For additional coverage of Beyonce, whose “Formation” tour is heading for a $200 million-plus haul, watch the following DX Daily: