Pusha T is preparing the release of Darkest Before Dawn, the prequel to King Push.
In a recent interview with Billboard, the president of G.O.O.D. Music discussed the dark tone of the project, due out December 18.
“I was in a bit of an aggressive mind state [while recording the album] simply because I sort of feel like the last Rap superhero,” he told Billboard. “When you look at just the state of Rap [now], I feel like it’s a lot of complaining and vulnerability, and rappers being victimized.”
Pusha T says that Jay Z and Raekwon are some of his biggest influences. He explains his displeasure with the current Rap industry stems from the fact that these rappers did not dwell on emotions in their music.
“That’s not the attitude that my favorites had and that’s not the attitude that the greats had when I was coming up,” he says. “These guys were really like superheroes to me. They dressed fresh. They rapped fresh. I thought they owned the world. I look at rappers now and it’s like, man, it’s just a sad case of poor business and the artistry is being questioned. It’s just too much.”
For additional Pusha T coverage, watch the following DX Daily:
pusha is really in the corner for the true art. he’s one of the die-harders
Pusha isn’t exactly a sound businessmen himself. He’s signed to GOOD Music. GOOD Music.
Please tell me how that’s not a sound business move?
Long live King Push. Nothing wrong with coming from a sound place. Got every body doing ‘coke music’ that critics dissed him for doing. Keep doing you Push.
I agree that this new “emotionally driven” music was not what sold worldwide back in the day, but this is a new generation. After so many music artists being encouraged to be real and expressive, rappers have also been encouraged to be this way. Look at Kendrick Lamar. He is the most respected rapper out right now. The rest? One-hit wonders who won’t last that long. Yet, they are being told their music is what is in and their music is selling faster than the “kings” who started music. Drake’s music surpassed Jay-Z on the billboards! The industry is only going to produce what is selling CURRENTLY. And that trap genre and EDM mess is what is selling.
on point.