With her new television show receiving high season premiere ratings and the follow up to last year’s hit “Barbershop 2” preparing to hit movie theatres, Ruff Ryder’s first lady has found time to showcase her fashion talents to the public.

Eve launched her fall collection “Fetish” in New York on September 20th at Macy’s during a mass marketing campaign. Gaining top shelving space in the large department store including poster size images of the collection and the 34th street window spacing for two months. For fall 2003, Fetish will showcase a leisure group, an athletic group, a basics group and a fashion group. Prices for the clothing will be between $28 to $88 for tops, $48 – $148 for jeans and $125 – $350 for activewear.

Although the clothing line can currently be seen in Macy’s it will launch in other specialty stores nationwide on September 27th. You may also be able to purchase clothing on line at www.fetishbyeve.com. Eve’s new television show aptly titled “Eve” can be seen on the new fall line up on UPN Monday nights.