Rapper/entrepreneur Ludacris will soon take his Soul Electronics line to the next level with the release of Soul’s latest product, Party In A Box. Party In A Box is the company’s first ever non-headphone audio device and was first revealed at this year’s International Consumer Electronics Show in Las Vegas.

According to a press release on Engadget.com, Party In A Box is an entertainment system that is compatible with both Apple AirPlay and various Bluetooth devices.

“We have dedicated some of the world’s most advanced audio engineering technology to the Party in a Box, and we can’t wait to see the reaction when we unveil this powerful system at the CES Show,” said Bob Bonefant, The SOUL Man. “We are confident that we’ve got a product that is untouchable, and SOUL fans will not believe their ears when this thing fires up.”

Other Party In A Box features include an 110V to 240V AC 50/60 Hz power supply, FM RDS tuner, and an eight-speaker Omni-Directional Hybrid system.

It’s still unclear how much Party In A Box will sell for or when it will be available for purchase.

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