Although Lil Wayne will spend a year in prison, fans will get to see plenty of the rapper, as he recorded four music videos this past weekend.
According to MTV News, Cash Money heads Ronald “Slim” Williams and Brian “Baby” Williams entlisted the servies of video director David Rousseau to shoot nine videos. Production reportedly began at 9:00 AM on Friday (Feb 5), and finished around 8:00 AM on Sunday (Feb 7). [Editor’s Note: HipHopDX learned Thursday morning that Wayne in fact shot four weekend videos, to add to five already finished shoots.]
“We shot some shit from the [We Are Young Money compilation] album, we shot something from [Wayne’s forthcoming] Tha Carter IV. Some stuff from [Wayne’s recent LP] Rebirth,” said the director. “We knew what our deadline was. We’re trying to get maximum coverage for Wayne. Most of the time we only shot Wayne’s verses — we’ll finish the rest of the videos off in the next couple of weeks.”
Rousseau elaborated, explaining the magnitude of the task at hand. “Cash Money said, ‘This is our deadline. This is a hard deadline.’ It was basically a Mission: Impossible [scenario]: This is your mission if you choose to accept it. Everybody is onboard because everybody knows what’s at stake. Unlike T.I. and some of these other guys that’s disappeared while they were in, the point is to keep Wayne [visible] on TV and everything for whatever time he’s in. There was a plan in action. Slim and Baby really could foresee that. He’s at the height of his career, you can’t let that momentum slip.“
Among the videos that were recorded were “Da Da Da,” “Knockout” and “Get a Life” from Rebirth, and an unnamed “complete secret” track from Carter IV.
UPDATE: HipHopDX learned that Houston veteran and ABN (Asshole By Nature) alum Trae Tha Truth was involved in Wayne’s shoots. While in Miami for the Wayne-related festivities, Trae shot three videos of his own. One of those videos was “Inkredible,” which features Wayne and Rick Ross.
The song is said to be the single from Tha Truth, do on Universal/Fontana later this year. Other videos included Young Buck and Trae’s brother Jay’Ton.
The former Rap-A-Lot artist also attended Wayne’s going away party, alongside Drake, Nicki Minaj and Juelz Santana.