Drake’s If Youre Reading This Its Too Late project, which was initially teased as being a mixtape originally slated to be hosted by DJ Drama as part of the famed Gangsta Grillz franchise, became an album once his label got involved, according to”KP,” who runs Datpiff.com.
“Originally we were in talks to release it for free…and have DJ Drama host and even make it an official Gangsta Grillz…however the label was not in favor of that and they struck an agreement to release the project the retail route and it would count towards one of his albums,” KP says in an exclusive statement to HipHopDX. “It was a mutual decision since he wanted to give it away. They [the label] said, ‘Hell no,’ not in those words, so they ‘agreed’ to do it this way as a middle ground and it would count towards his Cash Money deal album total. The label had zero input or creative control over” If Youre Reading This Its Too Late.
The decision to change the project from mixtape to album took place recently.
“This was about two to three weeks ago when the release plans and label decision was up in the air,” he says.
Representatives for Republic Records, Cash Money‘s distribution partner, have yet to responded to requests for comment.
If Youre Reading This Its Too Late debuted as the #1 album in the country yesterday (February 18).
For additional Drake coverage, watch the following DX Daily:
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In other words: “Baby needs his money since Wayne hasn’t released anything so lemme squeeze this one little dime out while I can.”
Universal green lit the retail option because they can’t get the Carter V money they’ve been waiting for. See, y’all are gonna soon find out that Drake was always Universal’s guy, not YM/CM’s. Watch how quick he wiggle’s free of Cash Money.
and that’s quite a bargain since universal and cash money probably invested 0$ in the makings of it
Drake Unchained
How is this a sign of drake wanting to leave? It was Cash Money’s idea to turn it into an album (or at least sell like one) and Drake agreed. Tha Carter 5 was turning out shit and Cash Money needed a replacement.
I love how teethbitch makes up a new lie with each new article about Cash Money’s downfall. Cash Money didn’t come up with the idea of selling this into an album. Every other Cash Money release is shit, so why is C5 any different?
It’s copyrighted to cash money. It was their decision to turn it into an album.
If drake truly wanted to leave, he would state out loud like a bitch (which he thankfully isn’t.)
No, it isn’t copyrighted to them.Cash Money weren’t the ones that turned it into an album, Drake did. And it’s clear that Drake wants out. Cash Money is approaching its end day.
Drake just agreed with birdman’s idea it should be turned into an album. Everyone wins at the end. Plus its young money that’s ending, not cash money. Drake will go on at cash money.
Wrong. Birdman never came up with the idea, Drake did so he can leave Cash Money quickly with Young Money. Just face the fact that Cash Money Records is done.
Its not rocket science dummy he had a four album deal he released 3 before this one, Now this is the fourth which means he is free agent. He also didn’t thank baby or cash Money in the credits in his album he thanks everyone else. If this is not a clear enough sign that he’s about to leave then I’m not sure how else they can paint this picture for you. use your head
why are you fuckboys saying birdman was the one who wanted to make it an album? you do understand that cash money is a label underneath a bigger label right? and this makes 5 albums that drake dropped under cash money/universal (so far gone was the first)
if drake leaves young money we will have the biggest auction or whatever for him, lil wayne and maybe nicki minaj
As an accountant for OVO, I can personally confirm that this does count and Drake will soon be a free agent. Drake will sign a distribution deal with Universal where he will also serve as an A&R. He has a label…OVO.
“count towards one of his albums,” – Chained to Trash Money
Here are some telling lyrics from drake’s new album.
Envelopes coming in the mail/Hoping for a check again/Ain’t no telling.
Why would anyone sign to Baby’s sleazy gay ass. This shit label been exposed since the Hot Boys. WTF Is wrong with these muthafuckaz?! FUCK Cash Money Records!!!