The Notorious B.I.G. will be inducted into the Rock and Roll Hall of Fame on November 7, over two decades after his tragic death. To celebrate the momentous occasion, Pepsi has released an animated music video featuring a previously unreleased freestyle from Biggie about the popular soda brand.
The freestyle was originally executed at the legendary D&D Studios in New York City and now, is being brought to life by former Def Jam Recordings creative director Cey Adams and DJ Enuff.
“Big slam, quick slam, tin can, whatever,” Biggie spit at the time. “Whether too cold or too hot, you got to keep Pepsi in the freezer. I keep a 3 liter for my crew. My girl like them diet joints too.”
According to a press release, Pepsi is also partnering with Biggie’s original road DJ, Enuff and HOT97 to launch a freestyle competition, “giving aspiring artists the opportunity to compete and Hip Hop enthusiasts everywhere the chance to vote for their favorite bars on social.” The winner will have four nights of studio time paid for completely by Pepsi.
The Rock and Roll Hall of Fame inductees were announced in January. Upon hearing Biggie was included in the 2020 class, the late rap legend’s close friend and former collaborator Diddy went wild on social media.
“Whoooooo!!! I want to share this special moment, special announcement with y’all,” he said in a video with “Juicy” bumping in the background. “Biggie you did it! You did it you muthafucka! Blap blap blap! The Notorious B.I.G. is going to be inducted into the Rock and Roll muthafuckin’ Hall of Fame! What the fuck! Love! We miss you king! New York, stand up. Brooklyn, yeah!”
He wrote in the caption, “BIGGIE YOU DID IT!!!!!!!!!!!!!!!!!! 2020 ROCK & ROLL HALL OF FAME!!!”
Diddy Goes Bonkers Over The Notorious B.I.G.'s Rock & Roll Hall Of Fame Induction
Twenty-three years after Biggie’s death, fans’ interest in the celebrated rapper hasn’t waned. During Sotheby’s first-ever Hip Hop auction in September, the infamous crown Biggie wore in a 1997 photo shoot shortly before he died sold for over $500,000.
Love bigger miss he so
I know hip hop dc can find some kind of way to praise Eminem in this article.. after all he is the king of rap. Isn’t he???
CONGRATULATIONS TO THE LATE GREAT ICONIC LEGENDARY BEAUTIFUL ANGEL CHRISTOPHER THE NOTORIOUS B.I.G. WALLACE FOREVER BE REMEMBERED IN A BEAUTIFUL POWERFUL POSITIVE WAY. BIGGIE SMALLS WILL BE GETTING JUSTICE THIS YEAR 2020. MAY GOD AND JESUS CHRIST BOTH CONTINUES TO BLESS BIGGIE SMALLS BEAUTIFUL ANGEL AND HIS FAMILY WITH PEACE, LOVE, AND HAPPINESS ? ? ??????????
Hearing this unreleased pepsi freestyle got my dick hard. If I listen to it one more time might have to aggravated assault it since my lady got the “red light” tonight.
They ruined the mixing, it’s too polished now – the original mix was the best. This is not ‘unreleased’ if we can find it on Youtube and have had it for decades.
on the road to diabetes.
man sprite and st ides used to do that with a lot of artists back in the days…there were some hidden gems for sure…but this one is for big though…rip