Kanye West reportedly just became a billionaire once again, and he’s now updated his Instagram bio to reflect the news accordingly.

As of this writing, Ye’s profile reads, “2.77 Billion and counting the only GOAT the Only KING.”

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Days earlier, the rap icon and fashion designer boasted that his net worth was now $2.77 billion, citing Eton Venture Services, a business valuation company, as his source.

“LAA LA LA LA,” he wrote in the caption, seemingly gloating in the face of his naysayers and enemies.

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Kanye’s net worth soaring back into the billions is “based on his music portfolio and his sole ownership of the Yeezy mark,” according to Eton Venture Services.

However, Forbes estimates the rapper’s fortune to be a fraction of that number as of Friday (January 24). They note that without including his now-defunct adidas partnership, “West’s fortune drops to $400 million.”

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Kanye previously admitted that the dissolution of his adidas deal left him in dire financial straits.

He said to TMZ in early 2024: “I’m gonna be honest with y’all: I was two months from going bankrupt, really… And we survived. We survived through the cancellation.”

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adidas also felt some financial hardship as a result of cutting ties with Kanye and announced at the time that it expected to lose approximately $246 million in net income in 2022.

West retained the rights to the Yeezy brand and has since taken it independent. The company appears to have successfully bounced back, generating 7-figure revenues in just 24 hours from its latest clothing drop.

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On the music side of things, Ye just previewed some new music for fans while out in Tokyo this week, and the snippets find him talking about threesomes with his wife, seemingly showing support to Diddy and more.

In videos captured from a club, Ye (accompanied by Justin LaBoy and Jim Jones) played a few tracks from the DJ booth, including one where his daughter North raps over Dipset‘s classic “I’m Ready” beat – which appeared to get Jim’s stamp of approval.

Kanye West Teases New Interview With Justin Laboy With Laughs-Filled Trailer
Kanye West Teases New Interview With Justin Laboy With Laughs-Filled Trailer

On another, which is the remix to Future‘s “Lil Demon” from his MIXTAPE PLUTO project, Ye can be heard rapping: “Come fuck my wife with me, they love to see me shining!”

On a remix to Future and Metro Boomin‘s “Magic Don Juan” off WE DON’T TRUST YOU, he presumably voices his support for his embattled peer as he contemplates arriving to the highly-prestigious Met Gala wearing Diddy’s clothing line.

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Might just pull up to the Met Gala in some Sean John,” he repeats a few times.

The songs, or at least some of them, will likely live on Kanye West’s forthcoming solo effort BULLY.