Nick Cannon Calls Eminem “Elvis On Crack” & Says White Women Are Hip Hop’s Biggest Consumers

    Nick Cannon was a recent guest on VladTV where he was asked about Lord Jamar’s claim that nobody in the hood listened to Eminem. While he didn’t initially answer the question directly, he eventually got to his point.

    The Power 106 host started off by explaining how white women turn artists into superstars.

    “It’s capitalism at the end of the day,” he says in the clip. “Hip Hop music, the people that buy Hip Hop music are white people, specifically white girls. Like if you look at the actual demographics and how it all breaks down, well music in general. Even when you look at the streaming numbers.

    “Women, number one, are the biggest connoisseurs when it comes to consumption. When you break down demographically how it all works — from the fanbases to the girls who buy tickets and are screaming in the front rows, they create the stars.”

    He continues, “Us as guys, we sit back and we respect cats — we respect Nas, we respect Hov, we respect E-40 and [Ice] Cube and we can sit there and talk about them, but we ain’t gonna go out and fanboy for the muthafucka. Fanning for somebody is where the money is.”

    Finally, Cannon gets to Slim Shady and basically describes him as a marketing dream.

    “When you get a blonde-haired white boy that is actually dope, that’s like the second coming of Christ to the music industry,” he continues. “Because you gonna get all of the credibility, like dude you can’t deny that he’s dope. He’ll get in front of anybody, battle anybody. Then ,the fact it’s like, ‘Oh shit! I can sell and market this muthafucka like Pepsi? And he’s crazy and entertaining too? Oh, he’s a superstar. Oh he’s Elvis on crack.’

    However, he does admit he and his friends weren’t really into Eminem when he first emerged.

    “As much as I loved his approach, we wasn’t rocking with him like that,” he adds. “One thing I did know if you heard about an Eminem concert, it was gonna be flooded with women and those are the number one consumers of the product.”

    In May, Jamar told Vlad pointblank, “White people will crown Eminem king because he sold the most records out of all rappers. But, when we go into every day life of black people, people who are the originators of this shit, we don’t fucking listen to Eminem.

    “We don’t listen to Eminem. We don’t go to the gym and turn on Eminem. We don’t listen to him on the way to the club. We don’t play him in the club … now, corny places I can’t speak for that.”

    The Brand Nubian MC is one of several rappers Em dissed on Kamikaze, his tenth studio album. Check out Jamar’s original comments below.

    91 thoughts on “Nick Cannon Calls Eminem “Elvis On Crack” & Says White Women Are Hip Hop’s Biggest Consumers

    1. What’s really the origin of Vlad TV’s problem with Eminem? There’s more to all this than meets the eye. Meanwhile the dude is somewhere, though reclusive (and not as mouthy as these idiots), making his money

      1. Vlad got his ass beat by Gunplay and them years back so now he does his interviews from an off location away from the talent.

      2. Either Vlad figured out the formula to mentioning EM get views on and discussions started about his channel, or he tried to collaborate with EM on some project in the past and EM rejected him. I honestly think there’s a much bigger reason why Lord Jamar hates EM so much too.

    2. …and next week Lord Jamar will be back on Vlad TV to discuss how he hates Eminem more than he did a few weeks ago.

    3. Do these mf think they’re saying something Profound? Something Brilliant? Marshall has said since The Marshall Mathers LP his skin color helped him sell records. He’s obviously at a crossroads about it because He is Hiphop but at the same time he wants to be respected as an emcee and not just have a bunch of records sold. Nick literally said they dont ‘sit around and talk about men’s and hes literally sitting around talking about a man ahahahhaha, still mad about Mariah….this will get deleted

    4. At the end of the day people just can’t call it what it is…be honest with yourselves. It is just plain old
      RACISM!
      He has more than proven himself at every level of the game and you still can’t treat him as one of your own.
      Go ahead Hip-Hop…show your TRUE colors.

    5. Eminem the King cause he had the biggest impact and wave of music and money nobody can match his wordplay and artist skills are unmatched he came through like a damn hurricane and still out sells anybody this day coming out… he done more for the culture then lord jamar dafuq you talking about he may not be the goat but he the rap god

    6. Um…NOBODY in the hood is bumpin Nick Cannons either! He has his nerve. Sounds like nothing but JEALOUSLY! Negro got one little bop with Kels and he thought he was somebody…??

      1. Nobody Ever Bumped Nick Cannon That i Know Of hodd street city black white green NOBODY!!! Ive hear eminem in ghettos hoods u name it Sounds like Nick is Hating to me over Mariah Hisory smh Dont make me diss u Nick I am evil

    7. MGK talked some shit in EM, got served and was relevant for another few seconds. He made some money. I should do the same….

    8. Black woman who can’t stop listening to eminem, at the gym, on the way to the club and everywhere else. I simply love the guy and his music. I’ve never listened to Nick Cannot rap though.

    9. Jesus, it is always Vlad. Please stop reporting on Vlad interviews like they actually mean anything. At the very least put Vlad in the title so I know not to click on this shit.

    10. I’m just lost about what Jamar said…. Corny places I can’t speak for that..we don’t go In the gym… not in the club….

      Til I collapse and lose yourself and rated as the top songs played in gym or workout sessions.

      Forever with drake n them…. Shake Dat with nate dog, Crack a bottle, monster with rhi… They all bumped in the club.

      And let me just say, to a grown ass man, who’s life isn’t based on dong the same shit at 40 I was doing at 20….the club is fuckin corny.. And now last but not least… Name a lord Jamar song, or a nick cannon song(without a pedophile)… I’ll wait

      1. Are you serious? All For One, Wake Up, Slow Down, Punks Jump Up To Get Beat Down. Does the name Brand Nubian ring a bell?

          1. Last time I checked lord jamar was in brand nubian though….thats like hating on havoc for not having solo hits when mobb deep has classic records

      2. Damn!!! That was brilliantly put.
        I honestly can’t name any records by LJ or NC and even if I somehow did, I’m not bumping any of their music today, not tomorrow either but MM, shit that’s a norm for me.

        1. I can’t name a single Lord Jamar or Nick Cannon song. Nick is just a fellow lupie (someone with lupus) and ex-Mariah. Of the stars/artist that have lupus like I do he is at the bottom of the talent list. Toni Braxton has amazing talent. Selena Gomez is just ok.

          Being a white female and probably too.old to fit within any measured demographic I am looking for artist with content and substance. Go back to Tupac and Dear Momma or Letter to My Unborn Child. I wonder what he’d think of pushing drugs and lean and just singing about bitches and hoes. Tupac was talent, substance and produced music that was timeless and relatable regardless of race. That’s the type of artist I look for and I listen to every genre there is, music is the words of the soul that most of us cannot speak. But the I am an NF fan and according to Rolling Stone he is an EM clone. (They got it wrong, just as biased as Nick Cannon and Lord Jamar which is probably why they are so irrelevant)

    11. It’s a difference between listening to a album,radio single,etc and being a FAN. Em is what he is,not a top 10 rapper of most black fans,it’s BEEN that way since he came out. Many of us ONLY messed with him for 2 reasons,he was dope for shock value and stood next to Dr. Dre. Just because we don’t normally STAN OUT for him,doesn’t mean we don’t respect his art or skill,but most of us just have never been that INTO him,it’s not racist to not like someone based on music preference. Get your head out your a** white stans,it’s not always about YOUR RACE,we can have our own preferences in rap too. 1 huge thing most top 5 or 10 rappers have in COMMON on most black folks list,is RELATABILITY,Em is the opposite in that regard. #CommonSenseAintCommon

      1. You nailed it King Richard! This is what I’ve been saying for years. Em is an incredibly talented MC, but he is not in my top 5,10, or even 25, because I can not relate to his subject matter. It’s not hate or racism, it’s simply a fact.

        1. So you cant relate to poverty and family issues? But you can relate to rappers talking about drugs hoes and the millions of dollars they have though right? You cant relate to a drug addict getting clean and being successful that has to be the most ignorant statement made today.

          1. Spot on brotha. You couldn’t have said it better. Just shows you some people just drink too much haterade towards white boy even though hez the sickest dude in the game

          2. Why is it always “drugs hoes and the millions of dollars” with you people. You act like Rakim, BDP, Public Enemy, Brand Nubian, ATCQ, De La Soul, and a whole slew of others never existed. Poverty? Family issues? These topics were covered extensively by the groups I mentioned. Your out of your element here.

            1. So then if em can spit all the same shit you just mentioned plus the partying and millions bullshit then how can you not relate to him? Just because of his skin tone your out of your element and just criticized yourself and your logic. I know plenty of black emcees as well as rap artists the skin color dont make your music any better

      2. Fuck black people man, who cares what they fucking think. They can’t even beat a white boy, its called being salty.

        1. You said F*** black people as a WHOLE,but we’re SALTY? Man,MOST of you white folks really don’t how to be CIVILIZED when you hear truth or a different view from none white people. Like i said & you’ll hear a million blacks folks say,we don’t RELATE to most of Em music. Hip Hop is way more than just rhyming words,i had a white best friend who rapped with me for years,he would TRY to rap like Em. He was aite no lie,but too much of his SUBJECT MATTER,was shock value/non relatable ish,then he would get mad black folks didn’t like his music. I tried to explain the PSYCHE of most black folks to him,but he thought he knew EVERYTHING about US,just like most white folks.

    12. Love him or hate him Eminem, is one of the best to ever do it and maybe it may be because of his skin color, but at the same time this man has broken barriers and has proven himself time and time again that he was more than some white kid from Detroit, he got singled out at one point in time when his career was getting off of the ground because he was white. Hell us as black people not only did it to him but we also did it to Vanilla Ice as well the difference is Eminem, didn’t cave from the pressure he just showed why he deserved to be among the best. I’ve listened to Eminem, while at the gym to be honest and no disrespect to Nick Cannon, but I’ve only listened to one or maybe two of his songs in my life. I’m familiar with who Lord Jamar is but I really haven’t listened to him like that, so I can’t say much with him I just think we need to give credit where it’s due when it comes to Eminem, and not always make it about color if he’s a legit lyricist it shouldn’t hurt no one’s ego to give him props for that I’m not saying kiss his ass just let it be known he’s ill that’s it.

    13. If America is majority white people and hip hop is the number 1 genre now, and you have someone that looks white like the Kardashian’s then yes white woman are the ones consuming hip hop most.

    14. Lol u may be right but white or black he will murder anyonr in a rap battle that is why hes great no on can out freestyle or out diss eminem that is why hes the shit. An comin from someone who aint shit lol nick cannon would be a joke against eminem

      1. Dude you smoke crack. Why dont you watch the BET cypher where it was him black thought and Mos Def. Watch Em get destroyed.

    15. Em is the most horrible MC of all time…. Even my white girl friend can’t stand him. All he does is scream… Fuck him. What LJ said is 100% true

    16. Brace yourselves! Head for higher ground if you can! Radar indicates that a massive storm surge of Stan tears is headed straight for this comment section! God help us all!

    17. I would like to know how Nick would feel if he heard Whites or Asians talking about Blacks like this. I don’t actually mind, yet considering the PC movement, there’s no parity in who gets condemned as a racist these days and who gets listened to. Perhaps he should learn a black language, in a black country, using black-owned merchandise and wearing black-owned clothes.

      1. Uhm…they already do. They didn’t even allow Lil Nas into the country charts. We embraced Em’ and made him king. So please…please…please, did I say please? – Think before you type.

        1. That’s strange. He was number one on the country charts for a record breaking amount of time. Maybe YOU should think before typing? LOL. Bad example buddy.

        2. It always confuses me when black people say we made em king of this rap shit then go on to talk about how no black people fuck with em how only white chicks buy his music. So how can blacks make him king while not liking, listening to, or buying his music?

    18. Pac said this back in the day. But not emphasizing on race, and claims he passed knowledge to Biggie…make songs for the chicks (not in those words). But yup, make songs the chicks will buy…the male demographic follows!

    19. Black people like to think they own hip hop for some reason. Guess what? You don’t. Just cause your black doesnt mean you can rap either. Not huge on Eminem but I would listen to him before I listened to Kodak Black or Lil Bibby problem is if your black you can be sup par musically amd get a pass but if your white you have to be amazing before you get acceptance thats the double standard you see Jamar thinks cause hes black hes automatically more hip hop then Em even tho no one buys his records and everyone thinks Em is better then him lyrically. Some black people are racist as fluuuck they wont ever admit tho cause they always wanna pull that “race card” whenever white people do something they dont agree with. Funny thing is everyone knows but blacks are to ignorant to realize it.
      Game over.

    20. Black people like to think they own hip hop for some reason. Guess what? You don’t. Just cause your black doesnt mean you can rap either. Not huge on Eminem but I would listen to him before I listened to Kodak Black or Lil Bibby problem is if your black you can be sup par musically amd get a pass but if your white you have to be amazing before you get acceptance thats the double standard you see Jamar thinks cause hes black hes automatically more hip hop then Em even tho no one buys his records and everyone thinks Em is better then him lyrically. Some black people are racist as fluuuck they wont ever admit tho cause they always wanna pull that “race card” whenever white people do something they dont agree with. Funny thing is everyone knows but blacks are to ignorant to realize it. Game over.

    21. Black people like to think they own hip hop for some reason. Guess what? You don’t. Just cause your black doesnt mean you can rap either. Not huge on Eminem but I would listen to him before I listened to Kodak Black or Lil Bibby problem is if your black you can be sup par musically and get a pass but if your white you have to be amazing before you get acceptance thats the double standard you see Jamar thinks cause hes black hes automatically more hip hop then Em even tho no one buys his records and everyone thinks Em is better then him lyrically. Some black people are racist as fluuuck they wont ever admit tho cause they always wanna pull that “race card” whenever white people do something they dont agree with. Funny thing is everyone knows but blacks are to ignorant to realize it. Game over.

      1. Hiphop was started by Blacks & Puerto Ricans in the Bronx in the 70’s undeniable. Mc’ing, Djing, breaking, grafetti etc were the architects facts. As for emeniem he is dope by he subject matter dosen’t relate to no black hating ya moms & all other shock value rhymes aren’t black culture can’t relate. Em got notoriety from his lyricist lounge days & the Dr. Dre cosign & mentoring on riding beats formulating songs & manipulating his voice.

      2. White people won’t have SHITTTT!!! WE FUCKING OWNNNNNNNN HIPHOP! WE FUCKING OWNNNNN THAT SHIT!! IM GETTING PISSED AT PEOPLE SAYING WE DONT OWN RAP OR HIPHOP, SOMETHING WE CREATED OUT OF OPPRESSION !!!! ITS OURS BITCH AND NOONE CAN TAKE THAT. THEY CAN MAKE MONEY OF IT. EMENIM IS NEVER BRUNG UP. WE ALL KNOW HES A WHITE DUDE U SOMEHOW GOT ACCEPTED ON BILLBOARD NOT US!!!. AGAIN HIPHOP IS OURRRSSSSSSSSSSSSSSSS

        1. Hahaha We gotta angry fella here. Well we own the internet then, you are a guest so act accordingly and apologize and we might allow you to watch reruns of Sanford and Son on YouTube tonight. Be quick about it… lolol

    22. Who the fuck is this clown…..isnt that the crack head bum from the pjs,he aint even relivent to any part of anything,he a racist clown

    23. OMG!!! I was thinking the same thing ??. I cannot even remember his music. I’ve never heard it banging in someones car as I walk to the corner store… He is disrespecting all his white girl customers. Smh.

    24. Now you know you salty Nick because Em fucked then shit on your ex wife just admit it and keep Em name out your mouth, what have you done your entire career, and I know that your comments are subliminally racist Em’s a white guy he must be a crack head right, when I see you I’ma smack the shit out of you…and I do see you.

      1. Uh, hes complimenting Em you doofus ? hes not actually saying Em is on crack, hes saying it’s like the Elvis effect turned way up. You’re taking what hes saying way too literally! ?

    25. Lord Jamar has always been a racist hypocrite. Brand Nubian was a great group. He was always the weakest link BY FAR. Dude sucks as a person. He calls out anyone that’s white that makes money in Hip-Hop or Pop. Why doesn’t he say anything about Drake? Afrikaa Bambataa? R. Jelly?

    26. all the sudden hiphop wanna discredit eminem for not being a great. when eminem was hot name 1 rapper from the black community that even wanted to face him. none of the greats. jay z had a track with em and got bodied on his own track…..even to this day no one wanna step up to eminem the only person that did so was MGK and still lost…..GTFOH…..sorry a whiteboy did it better…

    27. First the black gays rap…… i cant say rappers someone dont know hiphop is nick cannon is jelous and every stupid guy talking shit this music is a good music and now tell me in this era who is a good rappers no have sorry no have tthat is i only hear a classics you know i dont hear that shit from today and the envys dont cry kids if you think better you lost your time and you nick and lord i dont know who are you your are not rappers your are a clowns bye and cry cry cry cry cry mariah cry cry cry pussy

    28. Man, the media really spins shit. I don’t care for Nick’s music, or him much… but come on he was saying “Elvis on Crack” as in the notoriety Elvin had Em has but on a stupid huge scale, Elvis’ fame on crack.

      1. I think it was also like Elvis’ mass appeal was a result of his clean cut image / good looks whereas shady’s mass appeal came from good looks and almost the opposite of a squeaky clean cut image… it was like having a Ken doll with unbelievable talent that manifested itself in the form of demonic raps on nightmare tracks with haunting and provocative music videos (and I don’t mean provocative “pelvis movements” that Elvis got blamed for popularizing)

    29. Omg this little youtuber channel has a demographic of 7 people. Idk why the media keeps reporting: Flab Tv interviewed ‘Lord he’s unknown’ and he said some super racist stuff indicative of the ignorant crap a whopping 17 hood rats and Al Sharpton agree with…

      Wtf? Who cares??? There’s no news here, there’s a click bait tuber running around begging any quasi-celebrity they can to give their take on this in order to make a cash grab. lol, this country is a joke.

    30. I’m open minded enough to see Lord Jamars point of view, black people made hip hop, its yours, blah blah blah, Em is just a guest in the house of hip hop. If that’s the case you do know white people started basketball right??? So all the greats just a bunch of guests??? You fucks said it. #whogivesafuckwhostartedit

      1. Well said man, skin color ain’t shit… dude’s talented and inspired a whole new generation of black lyricists and they all admit it. I’m black and bump his music all the time

    31. Slim shady is talented but overrated. A white artist will always be the king of black music especially one that ACTS BLACK. Elvis Presley is the perfect example. He stole black music and now he is the king. Why? White people want someone that looks like them. Most of the country is white. If this country was mostly black, MM is just another rapper that (sold out) hip hop. Some black artists sell out and shame on them too. There are many dope rappers that would kill MM but never get the same attention. I have a theory……a black person would never be the best Italian chef, right. (I DO NOT HATE ITALIANS. A GOOD PERSON IS A GOOD PERSON!) I guess black people can make the best irish stew too. DO NOT HATE THEM EITHER. Can you see why black people get pissed off when a white artist is named the king. Equality is a strange fellow isn’t it.

    32. Nick Cannon need to go back to Nickelodeon wit that shit. Like hes someone to listen to lol this dude is a joke and HAS been a joke for 20 years now. Talking like hes in the same category of rappers, “we respect nas, cube, hov..” stfu fool nobody like you and you’re a pussy…wait what??? He has music??? HAHAHAHAHAHA!!!!!!

    33. Usually bumpin Nwa, scarface, Nas, twista, crooked I, …but I’ve been listening to “Lucky u” and “Fall” for bout a year now, funny how this irrelevant clown Nick Cannon wants to insert himself into a hiphop convo. Closet nick got to hiphop was Mariah, who did tracks with Krazie bone and Odb lol FOH PUNK

    34. I’m sick of people talking about race, regardless of the sales component, I truly believe that Eminem never got the props and the respect he deserves because he’s white and not vice versa… if people ignore skin color for a minute and just listen to all the rap albums/tracks that exists, Em will definitely be in everyone’s top 5 at least… not a Stan but annoyed with all the hate over skin color… even the top tier black rappers of nowadays like Kendrick, Cole, etc…. are clearly mentioning that he inspired them and the whole generation (lyricists) so get off the dude’s D and stop hating…

      1. MM IS TALENTED BUT HE IS OVERRATED. I listened to his tracks and their average. MM had some bangers but the rest of them are so so. I don’t hate MM because he is white. The Beastie boys are dope and hall of famers. The beastie boys didn’t SELL OUT for more white fans. They had impressive lyrics and beats. Real hip hop artists do not sell out. MM already had the white fans so why sell out. Wack beats + Sell out = POP ARTIST!

    35. Damn! Vlad, This lame dude and Jamar are eating off the white rapper they hate big time! Do you have anything else to talk about? Oh yeah, no one is going to click on your shit unless you do, right?! STFU and get off his D

    36. This is all bollocks what cannon says, good music is just that GOOD MUSIC whether your white, black Hispanic or any other creed it should just come down to whether YOU line it or not I listen to dance, rock classical hip hop. And a whole lotta other stuff break down barriers please and just listen to what you think is cool, just for the record my favourite rapper will always be nas his flow is sick and he talks about real shit and this is coming off a 40 year old dude from England but I also love SOME of ems bangers can’t help it

    Leave a Reply

    Your email address will not be published. Required fields are marked *