Internet Killed The Mixtape Star

    The views and opinions expressed in the following feature editorial are those expressly of the writer of this piece and do not necessarily reflect those of HipHopDX.

    In September, 2007, the Hip Hop world was rocked when a 17 year-old Georgia native named DeAndre Cortez Way, better known as Soulja Boy Tell ‘Em watched his single “Crank That” (Soulja Boy) topped Billboard’s Hot 100 charts.

    The then 16 year-old dropped a song that displayed little in the way of rhyme skill, with a maddeningly minimalistic beat. The same could be said for the dance craze it started. The result? Digital sales of 4,213,918 downloads, and 77,166,210 YouTube views. Instant fame for the teenage rookie, who joined 50 Cent, Eminem and The Game as Interscope Records’ then-flagship stars. And still the biggest “southern ringtone hit” to date.
     
    But that wasn’t the amazing part of Soulja Boy’s story.
     
    What was crazy was how the guy got on. He didn’t drop off a CD to anyone. He wasn’t spotted in a talent show. He wasn’t an established artist’s protege. He didn’t even drop a few bars in a chance, fairy tale encounter with a record executive in an elevator.
     
    Soulja Boy was discovered on MySpace.

    Yup. MySpace. The site that everybody from 2005 to 2008 used for hook-ups and to pose with cars they didn’t own, sunglasses on, and theme music they felt described them. Mr. Collipark, the southern veteran producer who was behind the Ying Yang Twins’ biggest songs, listened to Soulja Boy’s music, saw his “hit” potential, and from there arranged a meeting with his Atlanta neighbor. And the rest was history.

    Well, history in the making. Because the MySpace star-making machine didn’t stop there. If you listen to Top 40 Radio, you have to know who Sean Kingston is. The young, portly said-to-be-teen also made music on his MySpace page. He was also an aspiring rapper (he does rap, although his biggest hits are his “singing” compositions.) And he also was discovered by a record producer. J.R. Rotem, the head of the label/production team Beluga Heights, signed Kingston to a deal, distributed by Epic/Koch. Kingston then dropped the single “Beautiful Girls” in 2007 (the same summer season that “Crank That” dropped).

    In case you thought MySpace was the only place that Hip Hop dreams were made of (because you certainly can’t use it for hook-ups anymore), YouTube is a platform for young hopeful emcees as well. This past spring, Ohio native Jola posted a self made video for his single, “She Say.” The catchy, Journey-sampled song caught the eye of none other than Jermaine Dupri. After watching and loving the song and video, he contacted Jola, flew him to Atlanta, and then signed the young spitter to his So So Def label.
     
    What’s the point of telling these stories? The point is that new mixtape is….the Internet. If you want to get on, those physical CDs that you pressed up? You may want to invest in a wi-fi carrier and a flip-cam instead. The days of the showcase, the hand-to-hand CD hustle, the demo, even spitting on a radio show are numbered. For up and coming emcees, a digital camera and a username is the way to possible stardom, provided you have the traffic.

    Looking at the state of the music industry, it’s easy to see why label execs are looking to the ‘net to find new acts. In the last few years, whole departments at imprints were gutted. So that means there just aren’t enough people at the labels to scout the country for talent. That’s one of the reasons A&R’s depend on BDS numbers to sign acts these days.

    But, the Internet is a big help to industry heads because…it’s easy. It’s easier for A&R’s to get on the’ net and find an artist. You can log into MySpace and see craploads of unsigned rappers and producers. Now, the hits each MySpace page gets (and the song plays) are a huge part of the MySpace equation. The hits equal buzz, and some skewed equation for potential buyers. The artists on MySpace do have to market themselves. They just cant put songs on their page and hope that somebody just stumbles across them. But, if an artist, producer, or deejay has a strong marketing game and great songs, MySpace can be an awesome way to be heard. And, for music industry folk, they can do searches for rappers city by city, state by state. If you’re looking for the next new sound, why not search for rappers and producers in Arizona?
     
    Even though MySpace has it’s share of success stories, YouTube is starting to be the place for new talent. Since digital cameras are relatively cheap, it’s way easier for an unsigned act to make their own low budget video. (And, most artist budgets at a major label are no longer able to include Hype Williams for a $900,000 video shoot. Those days went the ways of shiny suits.)

    Once indie stars such as Curren$y and Wiz Khalifa built massive followings via their YouTube videos. Wiz had a contract with Warner Brothers, left it, and then kept his buzz building through touring and self-made videos, song leaks and spot dates. Look him up on YouTube, then look at his video for his album release party in his hometown of Pittsburgh, Pennsylvania. The line outside of the venue looks like the line to opening night of Avatar. Curren$y also steadily built his buzz with a number of YouTube videos before recently singing to Def Jam. The former Young Money artist, plus the Taylor Gang leader, prove that Internet presence can do more for you than a major label – even or 2006-era Lil Wayne‘s cosign.

    The pinnacle of YouTube success may come courtesy of the previously mentioned Jola incident. Jola was a rapper based out of Dayton-area Ohio who was pretty much unknown. He released the the self made video to his single, “She Say,” and garnered a fair amount of views. Some of his contacts he made in the industry while trying to get on knew Jermaine Dupri. Dupri was tipped off to Jola’s video, saw it, and flipped. He had to sign Jola, and he did. Did a connection help Jola? Certainly. But, Dupri saw Jola in the video. And he saw his star potential. That’s very important in today’s digital landscape. Star making visuals.
     
    Even the hand-to-hand mixtape game has changed. In the past, rappers, deejays, and producers would hand out pressed up CDs to music industry execs in the hopes of getting heard. Now, most disscussions/converstaions are done via e-mail or text message. And if an artist wants to send some music, all he/she has to do is send the industry rep a YouTube or MySpace URL. It’s that easy now. The days of handing out pressed up CDs is all but over. (At least you don’t have to come out of a club with four or five CDs on your windshield anymore).
     
    The explosion of “Tech-Hop” isn’t without it’s problems. Every Rap music media member has had loads of e-mails from rappers peddling their new digital mixtapes. And only a few of them are ever listened to, and even fewer are any good. Ditto with YouYube vids. Some are entertaining and fun. Others, shoddy and sloppy and pointless to the visual medium. Even on MySpace, some beginning rappers clearly need work on their craft before they post their songs online. And, an just because a kid kills on the ’net, doesn’t necessarily mean he’ll do damage on the radio.

    All in all, we live in a world where the biggest label head may well be Steve Jobs. Nobody is pimping the game like iTunes. At this point, the least an artist can do is get on a webpage or some digital platform and post their music or videos. After all, in Hip Hop, the game is either to keep up with the Joneses or speed right past them, but never to get behind the times. Ayo technology.

    77 thoughts on “Internet Killed The Mixtape Star

    1. I think J. Cole proves this all wrong. I agree this is happening 85% of time, but this is why Drake and J. Cole and Kid Cudi have lasting power that fucking Sean Kingston can never have.

      1. i agree 100%… “rappers” like soulja boy and sean kingston have no respect and will never be remember..

      2. That might be true but, they maximized on the oppurtunities and had to do less to get to where (on a Major & mainstream radio) like Cudi, Drake and J. Cole. I feel that is his point.

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    2. Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.

      http://www.myspace.com/ibaronline

      1. You are fucking awful. From someone who never liked Eminem, you are complete trash. Stop spamming every news article with the link to your gay music, you are one of the worst “emcees” I have ever heard, and I’ve heard some shitty ones. You are one of the dudes this article refers to about “kids who started rappin need to stop posting their music online” . NOBODY CARES, YOUR NOT GETTING SIGNED OR GOING ANYWHERE OFF THE INTERNET!!!

    3. I checked your page. I see ABSOLUTELY NO similiarity in your garbage ass song, or awful style. You sound like you just fucking started rapping. Stop bombarding every page with your shitty music. Your one of the dude’s this articel refers to when saying kids who just start rapping shouldnt be putting shit online. I dont even like Eminem, never did, never will, but your music is just fucking horrendous. Stop spamming this site and every news post, you have 0 chance of making it in anywhere on the planet.

    4. Internet born stars, except for probably 5% of them, will blow up quick and sink at roughly the same pace. Those that enter through the proper channels, battling, mixtapes, touring, all that hard work known as the ‘Grind’, are in it for longevity and quality. J. Cole is the most recent example of how a true ‘star is born’ and living examples that sit atop the kingdom of hip hop prove that even further.

      Soulja Boy is now a laughing stock as he constantly produces trashy rhymes on horribly produced records. His only claim to fame now is having caught enough people stupid at the same time (including me).

      As for Sean Kingston, well, he isn’t making anything groundbreaking, beautiful girls was a great record and video that appealed across the ages but since then he hasn’t gone strong. Unlike Trey Songz, Usher, Maxwell and R Kelly (who has fallen off due to not growing the fuck up) who are still consistent and relevant.
      The most recent example is B.o.B, who built up his name slowly through many mixtapes over several years.

      Internet pop sensations will never outlast the hard working true artists.

      1. well curren$y and wiz khalifa have been grinding for years.wiz been in the game since he was 17 and was signed to warner but didnt like the major label thing and left and hase a bigger buzz now than when he was signed..and curren$y same thing..when a was a teen he was with no limit record’s 504 boyz then he quit rapping for a while..went to college and got signed to the early young money left them cuz he was gettin his due..now he has a bigger buzz too..and in 08′ he put out like 7 mixtapes ..so if thats not frindin i dnt know what is

      2. I feel what you’re saying about Internet-born stars in general, but you can’t really say that about Soulja Boy. You say that he’s a “laughing stock,” but he’s only a laughing stock amongst “true hip-hop” heads…otherwise, he’s done more than defy accusations of being a one-hit wonder. He continues to make hits that get club-goers and radio listeners excited, he hits high on the charts, he reportedly makes loot from a deal with YouTube that gets him paid with each click on his videos, he wins and gets nominated for music and music video awards. And he’s also built a career for himself as a producer and cameo artists for others, with work with/for Snoop Dogg, Trey Songz, and Gucci Mane.

        Laughing stock? Not really. Dude was put on, and he’s found an audience that enjoys his material. Don’t shrug off success, and it’s sort of snobbish to call people stupid just because they have different tastes.

        B.o.B built his name up slowly, and that’s cool, but he still gets accusations of having sold out. You win some, you lose some.

        Sean Kingston is a known name now, but no idea how he’s doing; haven’t paid attention lol

      3. @ KETCHUMS well b.o.b has sold out…e did a song with asher roth called fuck the money and their talkin about what goes on behind closed doors in the industry and how if they could they would leave…here some bars I’m a quit this crazy scene
        Cause everything you see ain’t really how it be
        And please don’t believe in that TV screen
        Cause they don’t care about us They just use us up Leave us in the dust And it roughs me up So much I could cuss Enough’s enough also b.o.b said soon he will rest in peace after wrestlin the beast(biblical) and asher roth says in his last verse “when it comes time to decide your fate, sign you on the line right next to Satan”

        but b.o.b is still walkin around like he never made the song and i think he was threatened

        also this has nothing to with the topic but on the rick ross song kniefe fight ft kool g rap..he said all black armored cars/i call em amistad/my masonic lodge is second nation under GOD…wake up ppl…killuminati..GOD BLESS

    5. Solja Boy isn’t going anywhere anytime soon as long as he makes songs for his core audience who love his party songs. He’s had a impressive run of these kind of songs Yah, Superman, She got a Donk, Kiss through the Phone, Turn my Swag On, All the Way Turnt up and now Pretty Boy Swag looks like it may hit. Not to say he’s going to be a serious threat as a skilled rapper but he’s not going anywhere.

    6. I don’t think the industry killed the mixtape. I think the industry itself did. When you look at these so called internet stars it’s just about money and nothing else. There’s no artist development so basically it’s about that quick buck. They give out deals to these guys ride the wave for all it’s worth and usually drop the act at the end of it’s term. Yes soulja boy has managed to stay around but that’s because of his buisness sense and his team. He appeals to the younger kids and that works for him. But you had a bunch of other dances that came and went like the turn of a page.

    7. I think the mixtape is very much alive. Not in the physical form, but at least as a collection of songs that showcase an artist.

      If I hear people buzz about a certain new rapper on twitter/internet forums/youtube, what is the first thing I do?

      a) I search him on youtube and listen to his shit to see if I like it

      and if I like it

      b) I download his mixtape from datpiff.

      Mixtapes are very much alive, but the grind to get you heard has changed severely.

    8. The “physical” mixtape is going the way of the dinosaur. It’s just too easy for a lable rep or an A&R to spot talent online. And as far as Soulja Boy, no, he’s not Rakim (or Drake, etc.), but he has his finger on the pulse of his generation. In your car, you may tune him out, or turn him off. But in a club (or BBQ, or party, or ballgame), he can get the party started in minutes. And he’s still very young. What he did is, for better or worse, a new blueprint for “getting on”.

      Drake and J.Cole did grind to get where they are. But…”So Far Gone” was dropped as a digital mixtape before it was a physical EP. And J. Cole debuted his “Who Dat” video online last week. (That song is a KILLER, by the way. I’m kinda mad at Roc Nation for sitting on this kid, but, that’s my opinion :))

      This Internet thang (as far as Rap) is no joke. Ask Charles Hamilton.

    9. As far as the Jola kid from Ohio, I interviewed him myself.

      http://www.examiner.com/x-42215-Cincinnati-HipHop-Examiner~y2010m4d14-Ohio-rapper-signs-with-a-major-label

      Jermain Dupri saw his stuff, and PROMPTLY flew him to Atlanta. Jola is in the studio now working on his debut. The point of the article is AWARENESS. It’s for Hip-Hop heads, and up and coming rappers to know that you can use the digi-sphere to your advantage, if you want. You CAN make a mixtape. Even a digital one. But, if you’re YouTube or MySpace game is strong, you may not have to.

    10. i think the editor was too nice in this commentary but the MAIN issue is that he is right on the money on the YOU TUBE phomenon.. the comment he made aboutn soiuja boy getting paid for clicks per video is also happening with regular up and comming artist that can now broadcast and get paid when they submit they video upon youtube approval; ofcourse grant it it might get paid like souija boy but atleast you are making a great business decision and finnally getting paid for what you believe in

      as far as jermaine dupree ..he has been doing that type of thing he is doing now since 1996 but with local artist here in ATLANTA and unfortuantly like those artist that he picked up the will eventually leave him like this new cat will soon which is a shame how he use them up just for the moment but down the line he will put you in the back burner

      i also think they will stop making cd’s because its stupid to do so now…very stupid

      the mixtape game falls under this as well as it may very well be going down the tubes… this is why i dont by mixtapes..but before i say the reason i remember when on a mixtape they didnt play the WHOLE SONG that was going to be on the cd…not only do they play the whole songs on the mixtape, but they play the WHOLE ALBULM (well 75% anyway uintil the artist gets on the web and tell you those tracks were leaked, or..its not all the way done.. or some bullshit excuse)

      i stopped buying them because i find the hard songs dont be on the MAIN ALBULM and its a shame because you be jamming to your favorite rap artist and be like this is the shit..this kid is going to go places..then you goto Amazon and see his cd then you turn over and look at the songs that are on there..then you like…where is the song i like,
      then you look at the producers he put on there which is another reason why i dont buy the mixtape or the cd because now they got prudcers that should not ever be on there …then when they do the interview you here the same thing over and over and OVER again
      Interviwer–well, who you got producing on the albulm?
      rapper(with excitement) well we got cool and dre, my man shakespear,rodney jenkins, gary katz,dangermouse,michealo cox….

      WHAT THE FUCK?..before you had beats from your boys up the street, now you wont put them on your albulm,,thats bullshit..

      the best example of this is FAT JOE..he is stupid..he should let the BEATNUTS produce his WHOLE ALBULM(then again we are talking about a man that braggs he is in digging in the crates but wasnt even on they last cd, then again, the other 2 wernt on the cd eithier)

      i also belive totally that these niggas are out to get rich and use this rap as a temp service
      which means..these niggas cant rap, they just get out there get alittle buzz, get signed, do shows..then do other things to get paid like come out with they own clothing line,go into acting,model,do club promotions, own clubs, hotels,cracker jacks, etc..
      so you see where i am going with this they see the big picture they take rap for a joke..

      the ULTIMATE EXAMPLE of this is Master P.. this man took his gold out his mouth, i knew then that he was looking at the big picture all along and was using rap to get to it..as in the movie Im Bout IT..he got tired of his close people tralking about getting into the rap game because he wasnt serious about it..this man also didnt want to do shows when he was out because he says there wasn no money in it

      cant hate on soija boy though atleast he is in his own lane and while everybody is hating on him..he didnt copy cat nobody which i cant say the same for alot of new artist

      so basically you can be a star with these easy steps….
      gotto footlocker fame sports dj.s orn whatever and get fresh

      you can do one or two things as far as production goes…
      you can go on this one site, forgot the name where you can download the WHOLE BEAT,hook,chrous, for a fee, that way you can elimate alot of bullshit
      or you can invest in music software and studio equipment learn it and put out a hit from the comfort of your own bathroom
      go buy the iphone 4 or the new droid x comming out or even the EVO 4 to make a cool looking video then go online to download a free trial of video editing software to make it look clean
      hook up your camera to your usb port of your computer, start a youtube account,upload your video,,then waalllah..get that money

      says..uzipolo king of decatur

    11. Mixtapes are killin’ hip-hop, or atleast oversaturating the industry to the point its like putting out an album; which hurts the upcoming artists.

      Digital is the way to go, Youtube is alot easier to invade than Myspace is (was), it’s just a matter of being interesting enough to watch and listen to. And targetting the right demographic.

      1. I’m sorry, but I have to disagree with that “mixtapes are killing Hip Hop” statement, Mixtapes have always played an important role in hip hop, back when hip hop wasn’t getting played on the radio or seen on tv, they made mixtapes to get their music out, but now days the mixtape game has soften up and has gotten weak. Back in the ’80s-90’s era, mixtapes are what gotten so many of the greats signed to a record label or to be come an underground legends. So mixtapes aren’t killing hip hop, it’s these wack ass rapper, singers ect, and these backwards ass consumers, these idiots now days would rather listen to waka flocka and gucci mane (even though these dudes can hardly speak english) instead of a rapper who has lyrics, talent and potential.

      2. I agree with Real2Real. its not the mixtapes, its the fucking morons making shitty music and putting it out as a mixtape. its also the morons who datpiff the shit out of some joke, no talent artist. its similar to the whole “guns don’t kill people, people kill people” thing. the idea of mixtapes are fine, Wiz, 50, Wayne etc. have all dropped really good mixtapes, its idiots like soulja boy who are “killing” hiphop with their bullshit.

    12. I think the bigger thing is over saturation. Too many people thinking they can rap. This the only thing you don’t need an education to do. And now the internet makes it even easier to be sorry and still get yourself a little exposure. You can’t walk in and say youre gonna start an oil company, or electricity company without talent, skill, money, luck, and a damn education!! If peole would start doin what theyre actually good at and stop rapping, it’d be better music out there

      facebook.com/outtherebad
      http://www.UpcloseEnt.net
      http://itunes.apple.com/us/album/t-h-e-diagnosis-ep/id376149421

    13. I Been making album / Mixtapes But this time I was going actually press shit up and passem out, Like really push that shit. Now this Mofo telling me that shit over!

      But I dont Know.

      J.Cole is an Example that Mixtapes still work. So Does Drake. And those are the two biggest Names as far as new artist excluding J. Electronica.

      The thing with Youtube.. OK U got a Hot song U shoot the Vid cool. But that cant compete with A body of Work (Mixtape, ALbum, EP} thats COHESIVE, and SEQUENCED, in the right order.

      With my Latest Offering : Average Aint Me Pt.2 ; I couldnt Capture Everything that I do with One song. Not only that But what makes AAM Pt. 2 Good is not necessarily the songs individually but rather As a whole.

      My analogy for that would be ; You have 5,000 $ Mattress But no Box Frame. Yeah its still a good Mattress but without a Box Frame, Linen Sheets, A Comforter, and a House to put it in..Then You aint Got shit.

      You take those things individually they might not bet that Precious to you but If you put them Together then they might be Your most precious Items You have.

      Thats what a press up MIxtape or CD can do for an artist then can actually put them together.

      Now Souljah BoY and Sean Kingston probably couldnt have a Great body of Work at that time. They might of had one hot song that Their Producers Felt had hit potential and saw in them away to make an Entire project out of what they saw in that song.

      But I definitely need to get on Youtube tho.

      Click the name for Music

    14. Some of you may already know this, but Soulja Boy’s Twitter deal gets him $10, 000.00 a tweet. Yup, you read that right. He gets 10 large everytime he tweets. (It’s also the same deal Miley Cyrus has). So everytime this cat makes a keystroke, he gets paid.

      I’m NOT defending or co-signing Soulja Boy. I’m just sayin’.

      1. Not hating on Cyrus of SBoy, but 10 stacks a tweet?
        I wouldn’t have wasted my time typing that boss man if I were you.

      2. I doubt his tweet pay off is that high. I know Raekwon’s isn’t, he tweets like 45 times a day!! I can’t even stay up with dude and I try. @ RAEKWONICEWATER.

        But not for nothing, PROPS to Soulja Boy for making this shit happen. He is a young entrepreneur, hate on his lack of rap skills all you want but much like Mike Jones, they made a career while being mediocre at best on the mic.

        Soulja Boy is sick with the beats though, especially for a youngin.

    15. Try this hot community

      ______ B l a c k w h i t e C u p i d * C o m ______

      Really Nice!! My username is ‘sexyBritney12’.

      Give me your comments on my photos. I’m waiting 4 u.

    16. Here’s my proof…

      “Although the rapper has yet-to-reveal his reasoning for deleting his Twitter account, the website was abuzz with the news, as the rapper quickly became a trending topic. The rapper caught a lot of negative feedback from people on Twitter using the hash tag #ifsouljaboysarapper. The move could also cost Soulja Boy thousands of dollars in lost revenue. Soulja Boy and Kim Kardashian were the highest paid celebrity tweeters, earning up to $10,000 per-tweet. (All Hip Hop)”

      http://www.sohh.com/2010/06/soulja_boy_tell_em_addresses_twitter_dis.html

      1. thats not shit when 5-6 of my friends play poker and make 10,000-20,000 a game times 25 and they aint even superstars

        as far as youtube..i mean youtube started a thing(i dont know if they do it anymore) where you can get paid for posting your videos they used to advertise it right here in Atlanta on our MARTA Stations(metro rial/bus) and they use to advirtise it on they site, too on the lower left corner of they homepage
        if the audience likes it based on certain rules that will apply ofcouse so you dont have to be famous to make money on youtube, thats been going on…

        and as far as youtube goes souija boy aint the only one they did the same shit to that ZOOLoff..ot whatever that arab person was that they made a movie of
        he was a you tube sensation with millions a hit a day
        but hollywood stole his idea, made up a man just like him and didnt pay that man(the original zoola,zoolof, ..yall know who im talking about) a goddam dime

        so all those youtubing inspired stars watch ya back because ideas are stolen daily

        and the tweet thing is all bullshit and show, you mean to tell me mia x,monica,fat joe, etc dont get paid to tweet, or ANY A-list celeberty like sandra Bulluck..knwoing this fact it just goes to show who controls the industry and these people fate

        the tweet thing goes along with the ringtone game which i think is bull too

        ok,,ok.. we are in a world now that your albulm is not going to sell that well, so you need a side hustle, right?..so these clowns turn to tweeting and ringtones to make money

        this is cheating the audience and it shows that the entire time they are not making music for the love of it they just trying to get rich quick

        meaning that they would not have had this oppurtunity if they would have been put out like that from record labels

        ordinary people wouldnt look twice at these clowns and pay them a damn damn, but since they are famous, they eat it up and they dont concentrate on what they are suppose to be in it for which is to make slamming music , but its not the case they use this rap as a temp service and cheat the audience in the process

        but overall why would you sell your self short on..a tweet?..a ringtone?

        i mean you go in the studio and try to make the best albulm possible..you hustle your mixtape game to the fullest and (well suppose too any) put your heart and soul on the line to make this a long gevity move and all you care about is a tweet?… ringtone..are you kidding me is this what it comes down to??

        i remember there was a time niggas would not even sing on records

        i remember there was a time niggas would not put hoes on they videos

        they the artist take the rap as a joke and capilaize and surround themselves with people that can take them further than the rap game ever will

        i must agree all those you tube people you say..they saw the big picture and you best belive they are not going to be rapping all they life they just use the rap as a temp service to get them into acting,club promotion,guest appearance, real estate,investments,selling hanes underwear or wheaties ceral so that right there lets me know they dont take the rape seriously

        on a last not as far the comment i made above about…lining yourself with the right people and using your resources..

        i dont know if you have paid attention to jay -z but i have
        i have heard him on countless interviews…one in particular is the one with him and nas on mtv on that make up thing they did
        also on the streets is watching

        also saw him on dave letterman this yaer and the man doesnt seem that bright at all..for real..sounds uneducated..but so did diana ross

        what do they have in common? they used the music just as a joke to further they careers elsewhere they align themselves with the right people and was at the right places and the right times and knew that the music thing aint about shit and knew that they name came put them in positions to make millions

        damn hip hop dx hire me…lol

        to be continued

    17. Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline
      Wonder who’s responsible for inspiring Eminem’s sudden shift in creative direction on Recovery? Look no further than your’s truly, iBar! Visit my myspace page and listen to “!”.
      http://www.myspace.com/ibaronline

    18. Killed the mixtape? How about the internet killed rap period? Or how about how older artists didn’t reach out to the younger ones to show ’em how mediocrity doesn’t cut it….??

      1. Out of all of these “Outkast, Goodie Mo” caught my attention.
        Interesting comment. I wanna add this though. Most old school rappers were also mediocre at best. I think the difference is that there are a lot more being displayed than in the past. There were great albums out there in the 80’s and 90’s (Leaders of the New, Tribe, Public Enemy, Run D.M.C., LL, 2 Short, NWA and I can go on) but there were also a lot of single hits (Stezo, YZ, Canibus, Doug E. Fresh and the Get Fresh Crew). Meaning there weren’t really that many great emcees that were known across the country. Many of these new cats don’t respect elders nor do they expect elder artists. It’s hard to tell a new artist that wants to feed their family to just do it the way that Run D.M.C. or Big Daddy Kane did it. The climate changed. Even Big Daddy went a different route after “It’s a Big Daddy Thing”. And when was the last time you heard kung fu on a Wu Tang album? The climate changed and people are doing what they think will help them to get a deal. With Soulah Boy and some of the other cats, it’s hard to tell them to do it differently. They truly believe that they are making music the right way. They believe that the videos are impeccable.

        I’ll be 36 years old in a few months. I sound like my grandfather used to sound but there was a time when kids would play basketball, then play football, and then breakdance. Everybody wanted to rap and they did it whenever they had the chance. I remember white boys and girls rappin “La Di Da Di” and writing the lyrics on the bottom of their Kaepas while rocking Coca Cola rugby shirts and Swatch watches. Not long ago, I filmed what was supposed to be a showcase for an artist. They didn’t do one live performance. Why? Because there weren’t record execs there? Because they were tired? I have no earthly idea but back in the day you had to pull mics out of a kid’s hands (like House Party). The climate has changed. Even with global warming, some of these artists just don’t understand the grind.

        Tieuel Legacy! aka The Devil’s Devil’s Advocate

    19. Personally i hate all these fake DJ’s that just take a bunch of songs and make a disc out of it and then claim it as there own mixtape while those same songs are on 50 other mixtapes(in different orders) with 50 other fake DJ’s claming it as there own.

      Radio is also so fucked up these days…im tired of hearing Usher whenever i turn the radio on.
      not to hate on Usher but its sad when the radio claims songs like ‘Hey Daddy’ or some other singer’s song for the ladies as HipHop… its R&B!!…play some real fucking HipHop!

      Rappers that should be on the radio..
      J. Cole(The Warm Up mixtape was better than most dudes albums)
      Wiz Khalifa
      Blu
      Slaughterhouse
      Fashawn
      etc….you see where im goin with this

      HipHop is fucked up(not dead) because most of these NEW niggas dont get the message

    20. It’s all bout progression. You cannot blame a artist who thinks his or her stuff is good for putting their stuff out to be seen. What you need to do is look at yourself and see what CD’s or hit singles your buying. That predicts what we get in return. The internet helped us know artists easier and faster. Also helped the artist get notoriety also, because no longer do we the consumer have to wait for major labels to come up with a marketing plan we can get mix-tapes, video etc. On top of all of that a well rounded artistes doesn’t need a major record label to get national attention all he or she needs is a laptop, DJ and manager and pocket everything.

    21. This is CrowfeatheR,

      I’m note sure what a “mix tape” is except something you gave to a teenage girl in the 80’s. I don’t Rap, but ironically I have a Hip-Hop/Trance/Dancehall/Metal song I did with the Best Dance hall guy on the Planet, Andrew T. The video went viral for a while on… Youtube.

      http://www.youtube.com/ASingleFeatheR

      “Black Magic Dance”

      CrowfeatheR

    22. ALI on youtube…check dis out search “yung ali gettin money” comments n views r appreciated”

    23. there is a “web//site” named “b l a c k // w h i t e // C u p i d” for dating or relationship, black or white singles can go there to find something sexy or beauty online !!!! 😉

    24. I’m no expert but there is a young dude on you tube that is killin it with his videos he makes and his songs… Hopsin. http://www.myspace.com/hopsin or just look up his name on you tube “Hopsin”. I’d like to know if I am “hip” in liking this dude or if I dont have any “hip” at all and should stick to listening to my classic hip hop instead of listening to these young artists. Feel free to let it fly as to whether i dont know a good artist when i hear it. im not in the music biz or nuttin like that, I just wonder if im right in telling my friends that his shit is dope. Thanks ahead of time for comments.

    25. As far as the readers that are giving out YouTube URL’s….look, you never know if a label rep or any music exec could be reading these Editorials and articles. DON’T POST YOUR URL’s unless your s##* is HOT. And I mean ANYWHERE. Not just here. Put your best foot foward. I like seeing you guys read the article, and then post links to your work. Just make sure it’s your best work.

      Loving this interaction…Hip-Hop at it’s finest!

      Talk to me.

      Greg Simms Jr.
      Hip-hop writer
      http://www.facebook.com/#!/profile.php?id=517094728 (Facebook)
      http://twitter.com/gregsimmsjr (Twitter)

    26. Check out FLOWneticsâ„¢! A true rap duo outta MN! Trust me you gotta check em out, they’re on facebook, youtube, and myspace! Just listen

    27. Article has some very valid points. Good read.

      P.S. @Thatdude1234- I listened to FLOWnetics, and I really liked what I heard Ill make sure to put my friends onto them

    28. SOulja Boy=Garbage, Drake=Garbage, New Hip Hop=Garbage, Mixtapes=Garbage.

      I’m almost 38 and hip-hop has gone completly downhill. The last enjoyable time in Hip-Hop was mid 90’s. Lyrics made sense, music made sense….videos were creative and had concepts. And NO Biggie and Tupac are and were not the greatest rappers to ever live. Somehow people think Biggie, Tupac and Drake invented Hip-Hop…..F.F.F.F.F. right off. I went from becoming a fan, to going to concerts, to being a dj makeing REAL MIXTAPES, NOT ARTISTS SPITTING ON OTHER PEOPLES BEATS, to running a studio and performing with a group in different countries opening up for well known Hip-Hop legends. A smart person in any industry will look up to an elder that is making a living an try to emulate that person, try to be like Chuck D, like Puffy (sorry Diddy), like Run, like Oprah, like Trump…worked hard, made a living…why would anyone want to be Drake and Souljah Boy…I CAN’T STAND HEARING DRAKE’S NAME EVERY 2 MINUTES ON EVERYTHING THAT HAS SOUND OR SEEING HIM ON EVERY PRINT…WAAAY TOO MUCH OVERKILL.

      That’s my piece!!!

    29. honestly i have a feeling these guys didn’t get their fame from just the internet, labels have done tactics like this to promote artists for years. get them to pretend they were just some schmo on the net but really they probably had the label behind them from the start promoting their youtube channels and myspace pages, paying people to turn up to their release parties (wiz khalifa), labels and cooperations have done things like that for years

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