Travis Scott certainly knows how to build up excitement for his upcoming album, Utopia, one move at a time.
During his headlining set at Dublin’s Longitude festival on Sunday (June 2), the Houston native gifted a fan some exclusive items straight off his body. Scott stepped away from the stage and approached the audience members in the front row as he rapped to “Lost Forever.”
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One attendee went word-for-word with the trap star as they both traded the microphone between bars. When his verse finished, Scott took off his Utopia shirt—merchandise that hasn’t yet hit the market—as well as his Nike shoes and handed them over to his rap partner.
The fan has since posted the video of them trading lyrics plus more footage from the festival. In one Instagram Story, he even wrote: “SHOES AND TEE NOT FOR SALE YALL IM KEEPING THESE TILL I DIE.”
Check out the clip of his interaction with Travis Scott below:
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The “90210” hitmaker recently took a big step toward following through on his promise of releasing Utopia.
For almost three years now, he has been hinting at a follow-up to the critically acclaimed ASTROWORLD. After dropping several easter eggs over the past new months, Utopia billboards are now being spotted in Los Angeles.
Two signs that have been circulating online are specific to their location. One billboard right outside the Sunset Strip’s Chateau Marmont reads: “IS IT IN THE CHATEAU?” Another, posted right above a liquor store in West Hollywood, says: “IS IT IN THE LIQUOR STORE?”
In addition to the findutopia.com text (which leads to Scott’s official website), both signs feature a round object with two wooden arms that resemble a clock. Around it, instead of the numbers for each hour, are disproportionate, claymation-style heads.
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Another billboard design features a combination lock, referencing the “Utopia” briefcases that Scott’s been using to promote his next release. The code is locked on 07211, which many believe hints at a potential release date of July 21.
