Kendrick Lamar is readying for his Super Bowl halftime performance in an unusual way — by dropping a merch collection with designer Willy Chavarria.
The collection — a collab between Lamar’s pgLang company, Chavarria and the NFL — consists, per Hypebeast, of a satin jacket, hoodies, t-shirts, jerseys, and shorts.
Some of the pieces have lyrics from Lamar’s track “TV Off,” while other items have “g.NATIONAL” written on them. The latter appears to be a reference to the rapper’s forthcoming Grand National Tour with SZA.
Chavarria and Kendrick have worked together before. The designer created looks for the Big Steppers Tour and the “Not Like Us” video.
Check the clothes below. Prices go from $55 to $750.
Excitement for Lamar’s halftime show was recently fueled by his former label boss Top Dawg.
On Monday (January 27), the TDE founder shared a picture on Instagram of him and Kendrick’s longtime manager Dave Free overseeing a rehearsal for the big performance, which is expected to be watched by over 100 million people worldwide.
The duo didn’t dish any details about what fans can expect from the show, although Top Dawg promised “it’s about to be a movie.”
Super Bowl LIX takes place on February 9 in New Orleans and will see defending champions Kansas City Chiefs take on the Philadelphia Eagles for the second time in three years.
One thing for certain is that Kendrick will be joined by SZA for the highly-anticipated performance.
The announcement was made last week in a new trailer for the halftime show released by Apple Music.
In the clip, K.Dot can be seen making a phone call on a football field and as he begins to say he’s been thinking about a guest performance, SZA appears from behind and dumps Gatorade on him.
It will be fans’ first taste of what they can expect from Kendrick and SZA’s co-headlining Grand National Tour later this year.
The 23-date trek will see the “Luther” collaborators will play arenas across North America together between April and June in support of their respective latest projects, GNX and SOS Deluxe: Lana.
A joint project between the pair has also been floated, with SZA recently saying in an interview with Sherri Shepherd: “I would love that. I think that would be amazing. [Kendrick’s] such a genius.”
Cut my peepee off, cut my peepee off
if he left TDE why does Top Dawg follow him around?
He’s not pro black he’s always pushing Mexicans not blacks contradicting his message so fake. Nola not going to tolerate this. Mexicans aren’t black and he’s signed them too.
Huc – Gay fiery f8ggot Greg
these cocksuckers burn down their own city and laugh. they don’t give a fuck about everybody in black LA suffering tonight not when there’s some f@g party or gutter homo function to attend. If NOLA let these LA f2ggots run them it’s over for all them from Wayne on down. if you show pussy the world gone see Wayne
gay greg – cocksucker 🍆
UR🅰️🏠⭕
Benderick Lamers is a f8ggot. That’s all. That’s why he has f8ggot ass ways. He play that song in that show and he will find out things will be different for him in every way. if f8ggots want to test mandem you have been warned by several crews 💥
great greg – 🌈
Super 🌈🏳️🌈👨❤️👨👬greg is 😤😠😡🤬 again. Probably on his 🩸
it’s on wayne and baby now. gang is – gang never wanted to be🤔if every yt f8ggot can run you it’s noted worldwide you are pussy🤓. This your city you letting cocksuckers run you? steal your name steal your fame steal your game? 😔📉this you wayne? bitches run for cover 🫵🏿
gay greg – Delusional f8ggot
UR🅰️💩📦ER
Funny cuz DJ Liknutsakademiks just got banned from Twitch for trying to groom a lil boy. He’s definitely Ovo material there. No wonder he dick rides Drake so much. Maybe that’s what happened to great greg. Is that the reason that he’s on this site so much because he got banned everywhere else.
😂😂😂