French Montana is taking promotion for his new album They Got Amnesia to a new level.
In Times Square on Saturday (November 20), the rapper captured footage of a new billboard highlighting the album — but with a twist. The billboard depicts an animated version of the Coke Boys rapper getting up from a hospital bed and aware of the crowd looking at him below.
The animated French Montana then taps the glass and the billboard goes black, reminding viewers his album is currently available on digital streaming platforms and in stores.
“FIRST RAPPER WITH THE 3D BILLBOARD IN NY,” French Montana wrote on Instagram.
The album was originally supposed to contain a guest appearance from Drake but due to the tragedy at Astroworld Festival on November 5, the 6 God decided to pull the track out of respect for the victims and the belief it was too soon to release new music.
“I’ve spent the past few days trying to wrap my mind around this devastating tragedy,” Drake wrote on Instagram days after the festival. “My heart is broken for the families and friends of those who lost their lives and for anyone who is suffering. I will continue to pray for all of them, and will be of service in any way I can. May God be with you all.”
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They Got Amnesia is French Montana’s first album since 2019’s Jungle Rules with guest appearances from the late Pop Smoke, Doja Cat, Fivio Foreign, Lil Tjay, Moneybagg Yo and more.
1st rapper with a 3 D Billboard to be ignored and clowned by the masses. Oh well, Diddy will still feed him penis-I mean peanuts like all the previous Bad Boy Artist just to keep the labels name relevant and so Diddy can pay for his Miami Cabana Boys.
Don’t nobody want to see no billboard of this Moroccan Heady Munster-looking morons after Halloween. Are you trying to give children nightmares? What’s wrong with you.
“I Don’t Really Care.”
Eh. It’s the same 3D animation that was shown months ago in Japan, but they’ve just used Frenchie instead
*Farts*
*Flatulence*
Wow what a waste of money
“They got amnesia”?? Is that the album title for real??? Damn.. That has got to be one of the corniest titles I have ever seen or heard
French Montana raps? I didn’t know that
Convenient Amnesia
whoever support this dumbass deserves to get shot