Kendrick Lamar was a trending Twitter topic on Wednesday (October 20) after several alleged album snippets leaked online. One song in particular, “Therapy Session #9,” was widely circulated, while eagle-eyed fans noticed Kendrick’s Spotify profile photo was also briefly changed.
Fans believe K. Dot’s album rollout could begin as early as Friday (October 22), which just happens to be the ninth anniversary of good kid, m.A.A.d city. As one pointed out, there are several other clues that appear to signal the DAMN. follow-up is right around the corner.
In addition to the leaks, Kendrick has a performance coming up at the Day N Vegas Fest next month, and he’ll also join Dr. Dre, Snoop Dogg, Eminem and Mary J. Blige for the Super Bowl LVI Pepsi halftime show on February 13.
Basically, the typically elusive rapper is no longer going to be hiding under a rock. Aside from an appearance on Baby Keem’s debut album, The Melodic Blue, the Pulitzer Prize-winning artist has laid relatively low.
In August, Kendrick Lamar revealed his next album will be his last for Top Dawg Entertainment via Instagram, writing in part, “As I produce my final TDE album, I feel joy to have been a part of such a cultural imprint after 17 years. The Struggles. The Success. And most importantly, the Brotherhood.
“May the Most High continue to use Top Dawg as a vessel for candid creators. As I continue to pursue my life’s calling. There’s beauty in completion. And always faith in the unknown. Thank you for keeping me in your thoughts. I’ve prayed for you all. See you soon enough.”
Then in September, Akademiks shared a post showing Kendrick and his team had supposedly registered at least 32 song titles with ASCAP (The American Society of Composers, Authors and Publishers), an organization that protects artists’ musical copyrights.
Song titles include previously unheard tracks such as “Before The Hangman’s Noose,” “Director,” “Believe,” “Blow Ya Mind,” Feel For You,” “End of the Line,” “Erika Kane,” “Driving Down The Darkness,” “Lesson Learned,” “Living My Life” and “Hood Love.”
It’s been over four years since DAMN., so perhaps the album is finally imminent. After all, the “Aftermath Takeover” is supposed to kick off with Snoop’s next album, The Algorithm, on November 12.
The West Coast rap legend announced the project on his 50th birthday with the first single and video from Mt. Rushmore, “Big Subwoofer,” featuring Ice Cube, Too $hort and E-40.
Is it me or did that just sound like the double time flow that the everyone else has been using for the last 10 years. I hope and think that snippet is old though.
That sounds irritating as hell. No structure at all.
I remember when all the conspiracies about “NATION.” People gotta chill and stop over thinking things. The anniversary of GKMC means nothing, the halftime show isn’t just him performing, the leaks could’ve been from unfinished songs off DAMN. I get that there’s hype, but he usually announces the week of/before.
If he was confident about his music, he wouldn’t need so many gimmicks. The ascap listing, the snippets, etc. Just release the album you big coward or go the fuck away.
Man stfu! Fans like you big up artists who copy tf out of everyone else, but complain about real artists like Kendrick, foh you bish!
Hes not a real artist. Hes some Millenial that thinks hes the reincarnation of pac. Not one of his songs compare to a dear mama or keep ya head up. Outside of music, do you think this pussy could take five shots or shoot a couple of racist cops? Didn’t think so.
If the comment section is any indication, Kendrick and his self absorbed brand of millenial lyricism are on the outs.
Why does everybody worry whether an album is a classic or not? Just listen to music jesus christ, we are some extreme assed consumers!!
Everybody gets hyped for a Kendrick release… Isaiah Rashad drops. Now we’re there again, expecting a release Friday, bet we get a fuckin’ snippet or something retarded. But fuck it, we’ll get it eventually.