Syracuse-bred rapper Stove God Cooks uses his lyrical genius and distinct delivery patterns to separate himself from the surplus of talent in the game. He’s an artist who naturally stands out – the confidence and attitude he brings on the mic is intimidating and unrivaled by his peers. It was those characteristics that attracted the attention of Chuck Wilson, CEO of Babygrande Global.

“I got a call from my friend Lord Jamar of Brand Nubian who told me that I had to hear this new artist named Stove God Cooks,” Wilson explains to HipHopDX. “After listening to his Reasonable Drought album produced entirely by Roc Marciano, I knew instantly that I was listening to an elite, once-in-a-generation lyricist that could also write and sing hooks as catchy and as soulful as any artist I had ever heard before.

“Soon thereafter, I offered Cooks the largest record deal in the 20-year history of the company and we closed the deal. I can’t wait for the world to hear all of the great music that he’s recorded for his next album,” says Babygrande Global CEO and Chairman, Chuck Wilson.

Now, after his successful collaboration with French Montana on his first single of this year “Dope,” the Babygrande artist has returned with his latest track/video, “That’s The Game.”

Directed by GT Films, the visual provides viewers with a full cinematic experience. Stove God Cooks’ calm, composed demeanor creates an aura to draw the viewer in, but it’s his talent that leaves an impression. Quick cuts and imaginative shots bring the track to life, while Cooks moves through a mansion littered with money and illicit substances.

The video feels like a culmination of Cooks’ come up – having gone through trials and tribulations to get where he is, Cooks knows his time is now. Meanwhile, The Samba Beatz-produced track shows Cooks’ depth as an artist. He won’t be confined to one style; rather, he’s experimenting sonically and embarks on a new journey with “That’s The Game.”

A soulful, yet upbeat piano progression sets the tone of the track. As Cooks steps in, he immediately finds his pocket, hitting infectious melodies while addressing the downsides to fame.

Lyrically, Cooks is at the forefront of rap – his clever wordplay and delivery have helped him establish a close relationship with a few of Hip Hop’s most lyrical talents, including Westside Gunn and Conway The Machine.

Conway The Machine Announces U.S. Tour With Stove God Cooks Following ‘La Maquina’ Album Release

However, with each of his new releases, he vies for mainstream recognition and shows he can go toe-to-toe with anyone in today’s game.

Cooks has steadily grown a nationwide audience, which is how he’s earned a spot on Conway The Machine’s Love Will Get You Killed Tour. Cooks is direct support for Conway throughout the entire tour, creating excitement for the track and attracting plenty of new fans along the way.

Check out “That’s The Game” video above and stream/download it here.