Master P’s presence in the food industry is expanding. Fresh off securing a deal to bring the Rap Snacks chip brand to 4,200 Walmart stores, the Hip Hop mogul has announced a line of ramen noodles called Rap Noodles.

P introduced the new brand by sharing a clip showcasing the creamy chicken gumbo flavor, which features his likeness on the cup, on social media.

“Chef-Boy-Ar-P,” he wrote on Instagram. “I grew up on noodles now I created my own brand. Start small and build. Get you some product if you want to be successful. Its nothing like this New Orleans flavor creamy chicken and gumbo. You can cook it on the stove or you can put it in the microwave. #ownership #weallwegot #icon #bestofthebest #kingkongofnoodles @askfly1 @officialrapsnacks.”

In the video, P declared, “If you ain’t eating Rap Noodles, then you shouldn’t be eating noodles ’cause this is the best of the best noodles.”

Additional flavors of Rap Noodles include the E-40-approved beef prime rib and Boosie Badazz-inspired Louisiana hot and spicy chicken.

Rap Snacks, which includes the newly-launched Rap Noodles brand, was founded by James Lindsay in 1994. The chip brand has featured the likenesses of rappers such as Cardi B, Migos, Fetty Wap and Romeo Miller.

No information about when Rap Noodles will officially go on sale has been made public at the time of publishing. The brand’s website only includes promotional videos as of December 3.