Kendrick Lamar, Drake & Rap's Cold War

Kendrick Lamar put the culture in cuffs this week. “The Heart Part IV” is ruggedly beautiful, soulful yet relentless, reigning subliminals. The Internet’s spent days wondering who K.Dot targets on his way to his fourth album. Is it Drake? Is it Big Sean? Ironically, the most compelling bars delivered weren’t delivered as subliminals. And the cold war rages on. Let’s break it down.

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Produced, Written & Hosted By: Justin Hunte (@TheCompanyMan)

Produced, Shot & Edited By: James Kreisberg (@Ex_James)

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