New York City, NY

JAY-Z was seen flaunting a one-of-a-kind Bugatti Tourbillon watch valued at $340,000 at Fanatics Fest in New York.

The rapper and mogul is the first person to own the watch, which was designed by famed celebrity jeweler Jacob Arabo.

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Arabo boasted that Jay had the watch on his Instagram, posting a video of the rap legend wearing it along with the caption: “My dear friend @jayz was the first to own the 5 time zone watch. 25 years later, he’s the first to own the bugatti tourbillion.”

Arabo explained the design of the watch, which was made as a tribute to the Bugatti supercar: “The Bugatti Tourbillon is the result of months of tireless collaboration between our teams, with each side bringing its expertise to the table.

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“Inspired by Bugatti’s latest hyper sports car, the Tourbillon, the watch mirrors the car’s iconic design elements and groundbreaking technology. The 52 x 44 mm case, crafted to resemble the car’s body, features the front grille, side radiator inlets, and large sapphire side windows.

“Inside, the watch is powered by a V16 engine block automaton made from a single block of transparent sapphire, a nod to Bugatti’s groundbreaking engine architecture. The 30-second flying tourbillon and retrograde hours and minutes, designed to mimic the RPM counter, are feats of engineering that push the boundaries of horology.”

Earlier this year, JAY-Z was seen wearing a Rolex watch valued at over $4 million.

Attending Fanatics founder Michael Rubin’s July 4th white party in the Hamptons with other A-list celebrities, Hov rocked a 6270 Rolex Daytona which is engraved with the emblem of Oman.

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Only eight of the watches were ever made, each for the Sultan of Oman in 1988.

The watch has an 18-karat yellow gold case, a dial set with pavé diamonds, sapphire numerals and a bezel adorned with baguette diamonds.

N.O.R.E. Doesn’t Buy A Watch Until He Talks To JAY-Z First
N.O.R.E. Doesn’t Buy A Watch Until He Talks To JAY-Z First

One of the watches was last sold at auction in 2023 for $4.2 million.

JAY-Z also made his love of watches part of his extensive business portfolio after he bought a stake in the online luxury timepiece marketplace Wristcheck earlier this year.

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The Brooklyn-bred billionaire has built a reputation for his venerable watch collection, which in addition to Rolexes includes pieces from the likes of Richard Mille, Audemars Piguet and Hublot.