Earlier this week, J. Cole took to UStream to reveal that he is prepping the release of his sophomore album Born Sinner, set for release on January 28, 2013.
After releasing a trailer for the LP, the Roc Nation rapper has released a statement to Jay-Z’s Life + Times addressing the unique announcement of his second studio effort.
“The beauty of the announcement is that the real MOMENT happened only once. Only the 15 or so thousand who sat in that Ustream know what that really felt like. Here’s to new albums and new approaches. See you soon,” he said.
Watch the trailer for Born Sinner below.

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this dude is mediocre with no charisma and annoying voice.
that’s ignorant.
and talking on another man’s life without one of your own is even more mediocre
i totally agree, but jay z and sony will purchase half of his albums again, like they did with the first.
truth be told:
another faggot hating lol
every rapper/ hip hop artist gets hated on
im getting sick and tired of the f**king hating ass cu*ts
all haters go suck a fat d**k
real talk
kendrick and j.cole the new generation
he’s raps put me in sleep. no bueno.
cuz their worth 50 cents
if he put in more effort ud probbly like it
theres a right way to do it and a wrong way
and cole did it the wrong way
no way should he rerelease songs and fuck trey songs
shut up fat hoe
the cure for insomnia
This was an amazing way to announce to the world that you have an album coming.
I am definitely look forward to that new Cole album…. Its gonna be another major win for Hip Hop.
jan 28th 2014
id pay 25 dollars an album if they bring hiphop back
coleworld worth 50 cents
CARTER 3 = TAKE CARE >>>>> BORN SINNER > GOOD KID MAAD CITY
So suddenly? Wow, I was expecting it to be a mixtape. This is really interesting. What about a single and all? It better come and get pushed quick. Then again, he overperformed sales wise for his debut record.