Last week (November 17), HipHopDX premiered the first single from Social Club Misfits’ upcoming album The Misadventures of Fern & Marty in the form of “Pop Out Revenge.”
Though the track has garnered a positive reception and some solid streams so far, the duo explained how they initially felt the Amari production didn’t match the project before making significant changes.
“We thought it was good but not fitting for the album,” Marty Mar said in an exclusive interview with HipHopDX. “That was the funny thing is that it was the most recent song we made. Me and FERN were driving to a show in like Dallas and we remade the beat with some synths and stuff. Funny how everything worked out.”
According to FERN, “Pop Out Revenge” is for longtime fans of the duo, who might have first known them simply as Social Club.
“It’s traditional sound people have grown to love about us,” he said. “It’s a traditional sound that people have grown to love about us. Coming forward with the new album in January, we got a cornucopia of different styles and climates. It’s so grown and we were able to experiment with real music.”
Set for release January 13, The Misadventures of Fern & Marty represents a new chapter for Social Club Misfits. It’ll be their first album on a major label as they signed to Capitol Records earlier this year.
However, just because they have the machine behind them, doesn’t mean FERN and Marty have forgotten their indie hustle spirit. In May, they dropped a collection of songs through The Misfit Generation EP. Marty says it was a way for Capitol to introduce them to a new market.
“A lot of those songs we had were in the stash and we didn’t know what to do with them,” he explained. “That was just some appetizers before we did this album.”
For The Misadventures of Fern & Marty, the project was finished in two weeks outside of “Pop Out Revenge” and another track slated for radio. Though scheduling conflicts prevented a collaboration with Capitol Records family member and popular Christian rapper NF, expect an appearance from Andy Mineo.
Conceptually, both FERN and Marty call the album a “true human experience” and walk through their lives.
“To be who I want to be, there is always something that’ll derail you,” continues Marty using the idea of marriage as an example. “I wanted to date my wife, but before I met her, I met three other girls and the stories are crazy. Life is a journey, not a destination. This is our journey to get where we are right now. Just making music and having fun doing it.”
The Misadventures of Fern & Marty and the next chapter in the Social Club Misfits’ career comes at a time where Christian rap is not only gaining more mainstream acceptance, but secular artists start to embrace more gospel sounds. Marty says collaborations from Kanye West and Chance The Rapper working with Kirk Franklin to the viral noise the #UNameItChallenge presented all goes back to the human experience.
“In gospel, you can hear pain and salvation,” he said. “In the gospel genre, it’s been like marginalized to where no one knows that it can actually exist. These collaborations are pretty tight. I wish in the future, we could do it. Most of these artists grew up in the church. Whether you do music for Christians or not, people have stories. I think that everyone’s story needs to be heard. Now, it’s almost coming full circle.”
Growing from indie darlings within the Christian rap space to major label artists with huge mainstream potential, Social Club Misfits know they have the right tools to reach a broader audience.
“We’ve been able to be blessed, be versatile and put together some good songs regardless of the genre or market we’re in,” said FERN. “We’ve never been biased. We’ve been pretty open and firm in our beliefs and values. Those never waver. We just want to do music that’s fun for everybody because we want to bring fun back. But at the same time, we want to do quality music that’ll be respected in the mainstream and be quality to the people who look for quality music.”