DJ Drama has announced that he will be auctioning off his Platinum Plaque for Jack for Jack Harlow’s “What’s Poppin,” along with other personal items.
In conjunction with KIRPA, a brand-new digital auction house that specializes in memorabilia from icons of Hip Hop culture, (One of the first auctions of the platform featured EPMD’s legendary 10-piece memorabilia collection), the trailblazing DJ is putting one of his most prized possessions up for sale.
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Expressing his excitement about the auction, DJ Drama believes that the global influence of the Hip Hop culture made this moment possible.
“I chose to do this auction with KIRPA because when I was approached about it, and I really put it into perspective, I realized how genius of an idea it was and how important our culture is to the world. Black culture in general is the biggest import from America around the world. Then when we talk about Hip-Hop, how significant Hip Hop in the last 50 years has changed our world, has brought us closer together in so many ways,” Drama told HipHopDX.
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“You have a generation of people of other colors that aren’t of African American descent that grew up on this music, that because of it, view the world in a different way. There are items and pieces of history that so many of us have owned or have been a part of that you know, just as in other genres of music, mean something,” he continued. “Hip Hop is the same, and has been, and needs to be respected in that way, and I saw the genius in the idea and concept and I feel like I would be a fool not to participate and be able to share with the world some of the things that have meant so much to me over the span of my career.”
Other auctions by KIRPA include Twista’s customized collection “that boasts various awards, jewelry and apparel” from his legendary career.
“I’m just in the whole vibe of it. When it was brought up to me, I lit up and just wanted to be a part of it,” Twista said about the auction. “And even though I’m doing this part, I’m anxious to be on the other side of the fence and seeing what I can get out of one the other guys. So this whole thing is dope, I’m excited to be a part of it.”
The auction closes on November 20th at 08:00 PM EST.
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In addition to his involvement in the auction game, DJ Drama and Snoop Dogg recently released their new mixtape Gangsta Grillz: I Still Got It.
With a total of 13 songs, the mixtape boast appearances from Dave East, Trinidad James, and Juicy J, and former Death Row artists Kurupt and Daz Dillinger.
The project is also a showcase for the new artists of Death Row which Snoop purchased earlier this year. October London and Jane Handcock make cameos on the mixtape as the label’s newest signees.
Rick Rock, Don Cannon, Nick Papz, Hollywood Cole along with Snoop (using his production alias Dr. Bombay) are producers on the project.
