First it was Pimp My Ride, then MySpace, and presently, it’s rapidly becoming the gadgets that you keep in your ride to check your MySpace. Everybody is about expressing themselves in a savvy, artistic and exclusive way these days. Sneakers stay in rotation, so do ringtones, but it’s the personal devices that are always in our ears, pockets and on the desk at work.
The New York-based company Music Skins recognizes this, and has used state-of-the-art, patented technology, high-end design skills and a vehicle that’s friendly to consumer and creator to capitalize on this endless trend. Vince Bartozzi, company president, spoke to HipHopDX from his Midtown Manhattan studio and office, where skins ranging from Kidz In The Hall and The Clipse to Michael Jordan, Jenna Jameson and Exploding Dog are made.
See where this idea stems from, the marketability involved, and how you as artist, label or simply fan can get involved in the next wave of technology, business and streetwear. Not since Brand Nubian have skins been so worthy of discussion.
HipHopDX: Tell me about your experience in the entertainment and technology sectors prior to Music Skins
