There was a particularly fascinating aspect when I observed Denver’s Trev Rich interact with his hometown audience during this past Summer Jam XX; a concert that boasted bulletproof rap names such as Migos, Ludacris and Post Malone.

In 2017, fans do what they do — attempt to snatch some sort of celebrity for themselves through their own social media channels. But one can’t put on any sort of criteria on a Trev Rich fan. I watched little girls, regular hood cats, older white women and frat boys, and (naturally) bad and boujee women all stop paying attention to Kid Ink’s performance to get their Instagram-op inside Fiddler’s Green Amphitheatre.

It’s a testament to how well Trev Rich’s musicianship and work ethic have resonated with the people in his own backyard.

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Said musicianship and work ethic have culminated in his most focused effort to date with the release of the album — Balance — and a successful “30 for 30” campaign throughout the month of October, which can be enjoyed exclusively through his SoundCloud.

Watch Trev Rich’s exclusive DX interview up above and follow him on Instagram @TrevRichHD for his latest maneuvers.