E-40 To Release Three Albums In 2012

    E-40’s been averaging two albums a year with his Revenue Retrievin’ series, and it looks like he’s not planning on stopping. XXL broke the news today that the Bay Area veteran is planning on releasing three full length LPs next year titled The Block Brochure: Welcome to the Soil. 40 Water broke down the release schedule for the trio of LPs, saying that all three will drop the same day on February 28, with a special edition three pack following later.

    “I putting out The Block Brochure: Welcome to the Soil 1, The Block Brochure: Welcome to the Soil 2 and The Block Brochure: Welcome to the Soil 3,” he explained. “They’re all coming out the same day [February 28]. You gonna see them in stores all sitting side by side. And they’re on iTunes…we’re also gonna have a special edition where you can get all three in one bundle. A three-pack for a nice price. But if you only have enough gudda for one, get one. Then come back in a couple of weeks when you get your check and get another one. I’m milking the system. I have my own label, ain’t no liaison, no middle man. I have my own distribution. I’m not signed as no artist. I got a P&D deal which is a lovely situation.”

    The Ambassador of the Bay also explained why he’s been releasing so many albums at the same time over the past two years. He explained that while many artists choose to pour their time and effort into mixtapes, he’d prefer go for broke and drop multiple official projects.

    “Rappin’ is my passion,” he added. “Then there’s gonna always be people who wanna hear me. It’s like chitterlings, a lot of people don’t like chittterlings, but a lot of people love em. I’m an acquired taste. Some folks putting out three, four or five mixtapes a year. This is no dis to mixtapes. I like mixtapes. But you have some people putting out mixtapes when it really is their album, but [calling it a mixtape] is just a security blanket in case the project don’t perform well. Like ‘Oh, that’s just my mixtape.’ With me, I’m putting out albums. Ain’t no need of beating around the focal point. With me, when you spit the shit people wanna hear, it’s gonna spread like the flu and become contagious like a yawn.”

    The Block Brochure: Welcome to the Soil series is set to feature Brotha Lynch Hung, YG, T-Pain, Raheem DeVaughn, 2 Chainz, Snoop Dogg, Nipsey Hussle and the Hieroglyphics

    RELATED: E-40: Deep Water

    30 thoughts on “E-40 To Release Three Albums In 2012

    1. “The Ambassador of the Bay also explained why he’s been releasing so many albums at the same time over the past two years. He explained that while many artists choose to pour their time and effort into mixtapes, he’d prefer go for broke and drop multiple official projects.”

      I’m not a huge E40 fan but I respect his husstle. A lot of artists should follow his lead instead of being caught up in the mixtape hype. Shit, some mixtapes are hotter than the artists actual albums. E40 fanatics should be thankful for his work ethic…

    2. definitely a west coast icon, but i’m from the south, and he gets pure play in the system! man his streetology is off the chain and the slang is hella tight…i’ll buy all three on release date

    3. E-40 is a dope original rapper. But instead of releasing 1 solid album, It’ll be 3 with a load of filler if his last releases are anything to go by.

      1. I’ve heard the Revenue Retrievin albums he has put out in the last couple of years dickhead. And if they have been start to finish classics, you need to learn to be a bit more critical bro.

    4. If any of ya’ll listen to 40’s last two double-albums, you’ll see that none of it is watered down with filler. All the tracks bang hard!

    5. Please dude stop rapping with your annoying voice and style. 3 albums lol dude cant make one decent album with 10 or 14 tracks.

      Dude had wayback 1 or 2 decent albums but is now not relevant anymore

      1. Dude, Dude , Dude… You must not be a real Cali Rap fan! I bet you like soft track You panzy puzzy! 40’s shit is dope and always will be, you fugn poptart !

    6. again an album with all filler songs about hustlin.

      Dude is 50 years or something and acting like a child with his gangsta persona.

    7. 40 A TRUE HUSTLER,, EVEN IF HE SELLS 10000 OF EACH, THATS 30000 IN ONE WEEK, IN TURN, THATS 300,000 RACKS IN 1 WEEK!!

    8. that’s my ninja 40 water! “its gonna spread like the flu and become contagious like a yawn……king of ebonics and hood lang! lol

    9. This is one smart bizzznesss man 4real on top of that 80% of all his albums R classics this is one dude that i would love to b mentored by …

    10. lol he said mixtapes really b they album security blanket lol he hit it right on the nose… Fagits need to go to the bay and learn some real G.A.M.E. im from southern Cal but u gotta respect the north …

    11. Three albums on the same day? That makes no sense. Release one album. Wait two months, release the second, then hit people with the third around Christmas. This way you’ll be flooding the market throughout the year instead of being gone by March.

      1. or you can stfu and buy them when you’d like to. Mister fucking know it all. Got a degree in talking too fucking much?

    12. Looking forward to these, 40 is real. It’s all about the music, he doesn’t give a shit about maketing strategy. Can’t knock the guy’s work ethic.

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