Since releasing her last album, B Day [click to read], Beyonce has gotten more of our attention for her moves away from the microphone than on it. The supposed marriage to Shawn "Jay-Z" Carter [click to read], Her film roles in such movies as Dreamgirls, and other small divots of gossip in between had our attention. Her celebrity had captured our minds.
And quite the celebrity it is. For all of the information that floats around her personal life, we really don't know too much of anything. She is almost Barbie-esque; extremely beautiful, always getting our attention, but hardly saying a word. When it was revealed she would do a double album, maybe a sliver of personality would be revealed. Instead of revelation, I Am...Sasha Fierce falls in the same trap as most double albums, one falling behind the other, missing the balance of a great single disc.
Beyonce shows a future in adult contemporary music with I Am. Some may see this as a slight, but on certain songs, she shows her range. While she is heavy on concept and the production behind is more diverse, complete and sweeping, the music is as safe as can be.
The single, "If I Was a Boy" really sets the tone for I Am. The mellow production feels more soft rock than pop-synth R&B.