The Mello Music Group artist linked up with the Belgian-based Eugene and Louise studio to craft some animated visuals for the track. The animation brings the story of how police violence and radicalization manifest to life.
“I’ve always attempted to see polarizing issues from both sides,” Oddisee said in a statement. “Being angry at the end result of a problem is the easiest thing to do. Having an understanding for why things are the way they are requires a level of sympathy I wish society possessed. If we tackle issues from the root, perhaps we as a people can be more effective in solving them. Giving context to how an officer would shoot an innocent person and showing how we’re indoctrinated into our beliefs and biases could possibly inspire new methods to deal with them.”
Watch Oddisee’s “You Grew Up” video above.