Kendrick Lamar‘s “Not Like Us” video has finally been released and the new visual includes several easter eggs pointing back to Drake‘s diss lyrics.
The video was released Thursday evening (July 4) and amassed over 2 million YouTube views within just one hour. Before going into the hit single, the former TDE rapper teases what may be a new song, rapping just six new bars.
In addition to the scenes filmed in Compton just days after Lamar’s historic Juneteenth concert in Inglewood, the clip finds the rapper beating a piñata shaped like the head of an owl, dancing with his partner Whitney Alford and the couple’s two children and staring at a caged owl — a nod to Drizzy’s OVO logo.
And as a final call back to the 6 God’s accusations against Kendrick during their 10-song back and forth, Dave Free serves as the video’s co-director alongside his pgLang partner.
K. Dot filmed the visual for his chart-topping Drizzy diss in his hometown of Compton late last month, bringing out an army of friends, collaborators and locals for the shoot.
Hours before releasing the official “Not Like Us” music video, Kendrick Lamar teased some of the imagery from the clip with a handful of photos that made their way online on Thursday morning.
The photos included the particularly spicy image of Kendrick hitting an owl piñata, a nod to Drake’s OVO logo. The pgLang rapper appears in another photo next to his fiancée Whitney Alford and two children, an apparent act of defiance after the 6 God dragged his family into the beef.
On “Family Matters,” Drake accused Kendrick of beating his longtime partner and suggested that one of the couple’s kids actually belongs to Lamar’s manager Dave Free.
A fourth picture shows Kendrick posted up in the hood alongside his former TDE family including label founder Anthony “Top Dawg” Tiffith, ScHoolboy Q, Jay Rock and Ab-Soul, as well as presidents Terrence “Punch” Henderson and Anthony “Moosa” Tiffith Jr.
“Not Like Us” producer Mustard was also spotted at the video shoot wearing a Toronto Blue Jays cap, sparking speculation that he, too, was trolling Drake.
In an interview with Big Boy, however, the multi-platinum producer denied the claim, saying: “I wasn’t trolling. I really wasn’t trolling. I bought a lot of hats that I like. I bought an STL hat, an Angels hat, a Braves hat. I put Faith of a Mustard Seed [the title of his new album] on all of them.
“I sweated out two of my hats at ‘Pop Out’ [Kendrick Lamar’s Inglewood concert] and that was the last hat that I had with Faith of a Mustard Seed on it. It just happened to be a Toronto Blue Jays hat.”
Mustard also explained that the cap was a nod to Baldwin Village, the notorious South Los Angeles neighborhood known as “the Jungles” where he grew up.
I’m going to cry and wipe my eyes with butt hair of Drake
Yall that make fun of “gay Greg” are mad annoying. Can’t go to any articles and discuss anything these days. Grow tf up and get a life.
Look everybody, Gay Greg has a boyfriend. Say hello to Gay Jay 🤣
Is this really what you had in mind for your future when you were a child? Trolling random anonymous people on a hiphop comment section? 100% of trolls like this are desperately single. People in relationships do not waste their time doing this.
Then you should get a girl gay Jay
Gay Jay is in a relationship with his boyfriend of many years. He’s far too busy swallowing sausage to have time to comment on here.
Wuz wrong with being gay mother fuckers y’all should go get a life bro I’m gay trans and poly so y’all should go fuck y’all self and get a life like I’m fucking tired of people making fun gay people. So fuck y’all
Wuz wrong with being gay mother fuckers y’all should go get a life bro I’m gay trans and poly so y’all should go fuck y’all self and get a life like I’m fucking tired of people making fun gay people. So fuck y’all.
Gay greg is gonna check into a psychiatric hospital after watching this video
The way he goes off on this site I suspect he’s been checked in for some time.
That whitney ho cheated on bendrick with Drake and he’s raising drake’s kids. Drake could have raised them but whitney just decided to be a hater and keep his kids away while bendrick is a spineless cuck whose raising children that aren’t his
Give it a rest Ovo, drake isn’t gonna bang you
Says the guy who begs kendrick fucks you the same way as drake fucked whitney
The only thing I love more than fucking whitney is getting fucked by kendrick
Kendrick Lamar is fire. Best rapper from my state. 🔥
K dot is hard. California produced so many OG rappers. Canada never had any good rappers before Drake. Don’t mess with the best.
Ok let’s not do that. Yeah F Drake, but Canada has given us Saukrates, Belly, and Kardinal Offishial.
You proved his point
@Shrug Jones Nah. Saukrates was hard. So you just proved you don’t know what you’re talking about.
Well, duh. Canada doesn’t have any black people, and the genre is dominated by black Americans, aside from Em and a few others, such as Big Pun.
How is Drake a good rapper he can´t rap
Shad has bars. His first couple albums are great.
This song and video goes hard. Kendrick Lamar is dope.
Kendrick Lamar is one of the best rappers alive. You make us Californians proud.
Kendrick got bars. That man can really rap. 🔥💯
Whitney dancing in the video, co directed by Dave Free, O VEE HOOOOOOOEEEEE!!!!
Booooooooooring from the overrated dwarf.
I sense much butt hurt in you
Bendrick want dead. Fine. Nobody scared fuck rap fuck every critic fuck every homo. Cocksuckers die everyday won’t be no different when Bendrick. FUCK YOU AND FUCK YOUR MOMMA DEAD
just gone make an enemies list and put a check by each name once they are done. fuck you we gone start local
KILL YOU HOMO MFS KILL YOU WORTHLESS MAGGOT BITCHES NO LOVE
Get help man
DEATH TO THE HEATHEN AND IF DEATH THREATS FUNNY WE ARE SEINFELD WELCOME TO THE REST OF YOUR LIFE BITCH WEAR A VEST TO BED LOSER
ALL YOUR LOSER BOOTY BANDIT FANS AND THEIR EMOJIS – CANT WEAR THE VEST FOR YOU
We’re going to kill Q on the 18th for this better cancel that show
For all the fucking emojis and all the booty bandit joy you let me know how much this cocksucker spends a day on security and if it worth it. Better be because if he slip up once he dead. He’s hated by straight folks and educated blacks. Anyone who ever caught side eye from a gang loser know who the real enemy is. This summer is your doom
we are going to break you
Apparently in LA it’s a big joke getting shot in Toronto now. That shit has never happened and it’s a big laugh. OK then
“Julio Foolio‘s final moments — during which he was shot and killed as part of an ambush last month — were captured in footage that has now surfaced online.”
you gotta be afraid of gang members in your own community for Bendrick? y’all really this weak and stupid and fearful? These mf slobs just low life parasites run you huh? Imagine you worship some gang loser. Imagine that’s your neighborhood where the leading basketball player is just some toady for low rent drug dealers and pimps. If you crash your bike in that neighborhood they steal it.
You gotta be afraid of AIDS considering how much drizzy dick that you eat
you gotta be really just stuck on stupid if you think some gang parasite that never helped nobody ever is gone help you. Your hope is some loser in a New Era hat and of course Rick Ross, huh? Can’t look at mom and dad or sis or bro for inspiration. Real sad but it won’t stop us from deading bitch Bendrick. All of you will bow to your superiors at some point.
Pathetic. Lil bro gotta use drake to help his albums sales. K dot I literally last in albums sales compared to drake and J cole. He’s never out sold any of his peers. Now ge trying to use drake to help his album sales because none of his. Nut huggers wife beating fans actually buy his albums .# mid # google it. Buddy is over rated and got completely outclassed on family matters haha 😄 😆 😂 🤣 😅 😜 😄 😆 😂 🤣 😅 😜 😄
You’re hurt 🤣😂😭
This dude a bigger f@g than Drake f@qqit @ss
Wuz wrong with being gay mother fuckers y’all should go get a life bro I’m gay trans and poly so y’all should go fuck y’all self and get a life like I’m fucking tired of people making fun gay people. So fuck y’all