Jack Harlow continues with the promotion of his debut effort That’s What They All Say with the release of the EST Gee-assisted visual for “Route 66.” Filmed in their hometown of Louisville, Kentucky, the pair drive through the city with the top down on a winter day as the homies and a few women tag along for the ride.
In January, Harlow and Gee performed “Route 66” on on Kimmel, teasing what would be the fourth single off the album. It follows the 4x-platinum “What’s Poppin” with Lil Wayne, DaBaby and Tory Lanez, the Big Sean-assisted “Way Out” and “Tyler Herro.”
Lil Baby, Chris Brown, Adam Levine and Bryson Tiller are also featured on the 15-track effort, which debuted at No. 5 on the Billboard 200 with 51,000 album-equivalent units in December. Talking to HipHopDX shortly after its release, Harlow reflected on the statement it made as his debut.
“I think my mission was to prove that I couldn’t really be pigeonholed and put in a box,” he told DX. “That’s why you get such a range and depth to the styles and production because I wanted to show people I wasn’t just my one hit record and I wanted to show people that they didn’t have me right. They really got me fucked up. They really don’t know who I am or what I can do. You can’t pigeonhole me. You can’t put me in a box.”
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Watch the video for “Route 66” up top.