Eminem was full of surprises this week. Only minutes after unleashing Music To Be Murdered By, the inimitable Slim Shady unveiled a video for “Darkness,” one of 20 new tracks from the new project.

The visual finds Em holed up in a Las Vegas hotel room where he’s drowning in alcohol, prescription pill bottles, guns and bullets, contemplating what would happen if he unloaded on the concertgoers below.

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Toward the end of the video, the camera pans to a collection of television sets in the shape of the United States.

On every channel is a news story about a different mass shooting. The text reads, “When Will This End? When Enough People Care.”

The video ends with a prompt to register to vote at Vote.Gov. 

On Eminem’s official website, fans are encouraged to visit several organizations — including Giffords Law Center,Brady United Against Gun Violence and Everytown For Gun Safety — to find out how to help or learn more about putting an end to senseless gun violence and/or to help survivors and their families.

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Watch the “Darkness” video up top.