Los Angeles, CA – While the buzz of Vince Staples’ new deal with Motown Records is still settling in the industry, the FM! rapper has shared yet another huge announcement with the news of his new TV show.

According to a press release from Motown and Blacksmith Recordings, The Vince Staples Show is an original episodic project directed by Vince himself and Calmatic, the man behind the “Old Town Road,” video.

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The show aims to highlight, “Staples’ music and unfiltered personality in short videos set in some of the wild situations Staples finds himself in,” and will feature a new original track as a stand-alone single each episode.

The first installment of the series debuted on Thursday (August 22), features the track “So What?” along with limited-edition merchandise for sale available on the website here.

Watch the full video for “So What?” (Episode 01) above and stream the lyric video for the track below.