Pusha T’s streetwear brand Play Cloths is releasing a limited-edition merch collection at Art Basel. The Virginia rapper linked with Genius to bring his lyrics to life through the clothing.
There will only be 125 T-shirts available at Miami’s Appt. Only pop-up shop tomorrow (December 2) from 12 to 5 p.m. EST.
The clothing, which has one black and one white design, features lyrics from Pusha’s “H.G.T.V. Freestyle” that dropped in October and “Got ‘Em Covered” from last year’s Darkest Before Dawn album.
“This is the intersection of the fruits of my labor,” the G.O.O.D. Music president says in a press release. “Art Basel is a time when I can sit back and see my lyrics on tees and then see Genius and the annotations and Play Cloths and Appt. Only and realize that this all means something. It means that somebody, besides myself, really loves the art and fashion that we create. It’s something to be proud of.”
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Pusha premiered his Darkest Before Dawn film at Art Basel last year.
Check out a preview of Pusha T’s T-shirt collection below.
