Raekwon, Action Bronson and Just Blaze are among some of those from the Hip Hop community featured in an upcoming book that documents the subculture of Polo Ralph Lauren.
The 264-page book, titled Bury Me With the Lo On and created by Lo Life founder/rapper Thirstin Howl the 3rd and New York-based photographer Tom Gould, looks at the Brooklyn-based Lo Life crew and its influence on the worlds of Rap and fashion.
“For the past five years Lo Life founder Thirstin Howl the 3rd and photographer Tom Gould have been documenting this culture,” the book’s website reads. “Interviews, archival pictures, and recent portraits of key players make up the first-ever book recounting how a group of kids in Brooklyn went on to influence mainstream rap stars and birth a movement of boosters and collectors of Polo worldwide.”
5 years of documentation. 1 year of design. 28 years of a Brooklyn subculture that spread across the world. 'Bury Me With The Lo On' is now available at burymewiththeloon.com. Thank you to everyone that made this book possible, and to uncle Ralph himself! @thirstinhowlthe3rd @victoryjournal #BuryMeWithTheLoOn #LoLife #Polo #VictoryEditions
Action Bronson took to Instagram earlier this week to preview the new book, which he has called a “masterpiece.”
The book, which is priced at $65, is set for release on July 7 and can be purchased here.