Snoop Dogg is no stranger to product endorsements and Burger King recently connected the dots to recruit the ubiquitous rap star to promote their upcoming new branded hot dogs, named Grilled Dogs.
The new menu item will utilize the same “flame-grilled” charring as their list of hamburgers that have made the popular fast-food chain a billion dollar company in the past 60 years.
To raise awareness for Grilled Dogs’ February 23 arrival, Snoop stars dons a BK uniform and stars in a mock training video where he pokes fun at his smoking habits by the kitchen’s steamy oven and utters such choice quotes such as “so fresh and so green.”
Grilled Dogs will be available in two iterations in the Classic Grilled Dog and the Chili Cheese Grilled Dog made with 100% beef. Both will offer condiment items such as ketchup, mustard, chopped onions and relish, as well as a fluffy baked bun. The Chili Cheese Grilled Dog is topped with chili and shredded cheddar cheese.
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Watch Snoop Dogg break it all down in the Burger King commercial below.
