Announced today via Instagram, Rihanna has been named Puma’s Creative Director and Brand Ambassador.

Regularly recognized for her fashion sense, Roc Nation’s bad girl with a big voice is the latest artist to take on a creative role with a major brand.

Rihanna joins the current group of Rap and R&B acts working with shoe companies. Kanye West is working with adidas and Meek Mill is also working with Puma.

Below, a photo of Rihanna supposedly signing the dotted line with Puma can be seen:

RihannaPuma copy

For additional Rihanna coverage, watch the following DX Daily:

 

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