Less than a month after taking over as president of Virgin‘s urban music division Jermaine Dupri announced on Friday February 4, 2005 on BET’s 106 & Park program that he was signing the winner on BET’s Freestyle Champion and Hall of Famer SunNY to So So Def Records.
SunNY who is a seven time champion of the BET Freestyle Friday competition received his So So Def from Jermaine Dupri himself on the surprise episode of the popular show.
Dupri though he surprised SunNY and the BET audience has been adapting to his new gig as president of Virgin Urban. “I’m still getting acclimated to everything and the hype and get down to business” Dupri said “Signing a new artist is a good start.
There are still a few haters out there who think he was able to the rumored $20 million deal by the fact that girlfriend Janet Jackson happens to be one of Virgin’s biggest acts.
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“Everybody believes I’m with Virgin because of Janet and for the money. It has nothing to do with that,” he insisted. “I feel like today’s market is open for anything. My goal is to get Virgin poppin’ just like Lil Jon did [with TVT]. He made an independent look like a major. I’m at a major that don’t look like a major. I’mma try and make it look major. That’s what I plan to do starting with SunNY“
