Cam’ron isn’t the only guy that rocks purple making a splash. Purple City, (also known as “Purple City Productions”, “PCP” and “The Purple City Bird Gang”) a long-time Dipset/Diplomats affiliate, has built a red- hot mixtape street buzz over the last several years which has bubbled over into a venture with Babygrande Records.
Purple City‘s core members, the Emperor Shiest Bub, UnKasa and the Don Bishop Agallah, have flooded the market with mixtapes that has helped establish a healthy buzz.. “Jim Jones took me to a lot of [label] meetings and taught me how to flip the street game to the rap game, because there is a difference. I’ll always be a Diplomat and Cam’rom also taught me a lot about the game but Purple City is mine,” Says Shiest Bub, Purple City Entertainment’s CEO.
“Purple City and the entire Dipset movement, have firmly established a new independent and very commercial genre of hip-hop music. The Grand Canyon that used to exist between major labels and independents has been reduced to a mere crack in the sidewalk. Independent hip-hop, as recently as a year ago, had the perception of being only for back- packer, underground music. With Jim Jones selling over 150,000 copies and the Diplomats selling over 50,000 in the first week, this perception has been shattered and Dipset’s Purple City Bird Gang is next.” says Babygrande’s CEO, Chuck Wilson.
Babygrande and Purple City will release three albums in 2005. The video for Purple City‘s first single, “Purple City Bird Gang” featuring Jim Jones is currently airing on BET.
