An article on Green Label discusses whether or not “Internet Killed The Video Star.”
The story discusses the emergence of MTV’s TRL and BET’s 106 & Park. “TRL has since gone the way of the dodo, and the hype and emphasis on music videos has gone down considerably in the past decade, which leads us to ask, did the Internet kill the video star?” the story says.
It also mentions the high price tags once commonplace for music videos.
“In the late ‘90s, the price of music videos began to skyrocket,” the Green Label article says. “The Notorious B.I.G. invested a staggering $1 million into his video for ‘Hypnotize.’ Hype Williams became the go-to director, filming massive-scale, generally gradiose music videos in exotic locales such as Busta Rhymes’ ‘Put Your Hands Where My Eyes Could See’ and Jay Z’s ‘Big Pimpin’.’”
To read the full story, visit Green Label.