Hip Hop Album Sales: Week Ending 2/9/2014

Last week, the Billboard Top 200 Albums chart featured several jumps in sales numbers for various artists involved in the 2014 Grammy Awards. This week, many of those figures have dipped.

Kendrick Lamar, Beyonce & Macklemore & Ryan Lewis Face Decrease In Sales Numbers

This week, Beyonce, for instance, fell out of the Top 5 for the first time since the project became available in December. Her self-titled album fell from #5 to #7 on the charts. The project’s sales figure for the week, 36,468 units sold, was a 20 percent drop from last week’s 48,170 copies sold. Overall, the album has sold 1,706,803 units. Beyonce’s album wasn’t the only one to experience a decrease in sales this week.

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Macklemore & Ryan Lewis’ The Heist sold 13,161 units this week, a 55 percent decrease from 29,334 units sold last week. Overall, the album has sold 1,329,299 copies. The 55 percent drop has also impacted the album’s placement on the chart. Last week, the album was at #11 and this week, it’s dropped to #21. A similar drop came for Kendrick Lamar, whose good kid, m.A.A.d. city album went from #21 to #39. Lamar’s album sold 8,538 units this week, a 42 percent decrease from 14,805 units sold last week. Overall, the album has sold 1,174,205 copies.

Isaiah Rashad & Andy Mineo Face Fall From Last Week’s Debut Figures

Last week’s debuts on the charts also experienced drops this week. Andy Mineo’s Never Land EP, for instance, was the #13 album last week with 25,931 units sold. This week, the project experienced an 82 percent drop to 4,708 units sold. Another album that broke into the charts last week was Isaiah Rashad’s TDE debut release, Cilvia Demo. This week, the project also experienced a drop in sales. The EP, which sold 8,534 copies last week, went from a #40 spot last week to being out of the Top 200 this week. Rashad has seen favorable reviews for his Cilvia Demo release, as HipHopDX, for example, awarded the project a 4 out of 5 X rating in its review.

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Bruno Mars’ Doo-Wops & Hooligans Rises This Week

While the Grammy Awards seem to have impacted the charts in various ways for the past few weeks, it appears another event may have influenced the charts this week. The NFL’s Super Bowl XLVIII, which featured a halftime performance from Bruno Mars and the Red Hot Chili Peppers, also seems to have impacted the album sales chart. Mars’ Unorthodox Jukebox sold 81,300 units this week, a 92 percent increase from 42,428 units sold last week. Overall, the project has sold 2,049,776 units. Another one of Mars’ albums, Doo-Wops & Hooligans, experienced a 58 percent increase in sales from 16,474 units sold last week to 26,016 copies sold this week. Overall, Mars’ Doo-Wops has sold 2,198,936 copies. Throughout his career, Mars has collaborated with several rappers, including Snoop Dogg, Wiz Khalifa, B.o.B and Eminem.