L.A. Reid has officially been named chairman and chief executive of Epic Records.
According to the Los Angeles Times, the report came courtesy of Doug Morris, CEO of Sony Music Entertainment.
“L.A. repeatedly has proven over the course of his celebrated career that he knows how to develop world-class artistry,” said Morris in a statement. “We are very happy to have an executive of his talents leading Epic Records as we begin an exciting new chapter of growth for Sony Music Entertainment.”
As previously reported, Reid was a judge on Simon Cowell’s American version of “The X Factor,” prior to which he served as the chairman of Island Def Jam.
“I look forward with great enthusiasm to joining the Sony Music family, as it affords us the opportunity to build Epic Recordings as the revolutionary music company of tomorrow. We are deeply committed to discovering and developing the next generation of superstars as well as implementing a fresh and innovative business model,” Reid said in his issued statement. “It is also my distinct pleasure to be once again joining Doug, who is an amazing leader and the most visionary and forward-thinking executive in the music entertainment industry.”
Reid was responsible in part for the development of Mariah Carey, Usher, OutKast, Kanye West and a great number of other artists.