One of the music industry’s most well-known executives, Antonio “L.A.” Reid, is going to Sony Music, where he will be the chairman of the restructured Epic Label Group, a group that will include Jive Records. Reid is expected to take this new position after the 4th of July holiday weekend, according to The Hollywood Reporter.
Reid will be taking the reins after Amanda Ghost’s tumultuous year of work. Epic will be moving forward with new signees including YouTube sensation Karmin, a duo that became famous for covering songs like “Look At Me Now” by Chris Brown and Lil Wayne. Epic is also set to absorb other more established artists including Pink and Usher, acts that Reid originally broke with LaFace.
The most interesting Hip Hop related artists that may be affected are OutKast. The duo won six Grammys under Reid with Arista Records in the early 2000s. Some feel that reuniting with Reid may be a sign of new music to come from the ATLiens but a reunion is not certain.
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While Reid has worked with several Hip Hop artists including Nas and Jay-Z, Reid was once criticized by G.O.O.D. Music emcee Big Sean who said Reid doesn’t understand Hip Hop.
HipHopDX will keep you posted as this develops.
