Doja Cat has decided to do her part to mitigate the effects of the deadly Los Angeles fires: she has teamed up with the Red Cross for a limited-edition merch collection to benefit the organization’s wildfire relief efforts.
Doja paired up with fashion illustrator and designer Pini for the line of hoodies and t-shirts. Pini shared on Instagram that “100% of proceeds go to American Red Cross to support the people of California affected by the wildfires.”
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Scarlet, Doja’s 2023 album, was recorded at Harbor Studios in Malibu, which was destroyed by the fires.
The merch collection can be found here. Check out Doja’s post announcing it below.
Doja is far from the only famous musician to come to the aid of those hurt by the fires. The Game has been extremely active as well.
As several enormous blazes continued to burn down parts of the city, the Compton rapper announced last Wednesday (January 8) that he is helping to provide safety and shelter to families who have been forced to evacuate their homes.
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“Me & [talent manager Travis Wilson] are helping 10 families effected [sic] by the fires here get into @airbnb for a week free of charge [praying hands emoji],” he wrote on his Instagram Stories.
He then directed those interested to message Wilson on Instagram, adding: “Must have an identification or drivers license with address in the affected areas.”
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The Game has also been on the ground supporting efforts from firefighters to contain and extinguish the blazes, which have so far claimed dozens of lives and destroyed tens of thousands of acres.
In various social media posts, The Game can be seen personally delivering food, water, hot drinks, blankets and pillows to firefighters on the frontline, as well as posing for photos with the crew.
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“Me & my team have been down here with the brave men & women fire fighters on the grown day in & day out assisting anyway I can to make their days a little easier,” he wrote in one Instagram post. “The hearts & level of humility in each & every soul down here is a beautiful thing to witness & be a part of.
“These fighters are coming from all over the city, state & country to help put an end to what has been a long week of catastrophic events caused by these fires. They kept thanking me for being here… and in my mind I’m like, ‘No, THANK YOU !!!’ for doing the unimaginable in a time of pure terror & despair.”
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He added: “My heart goes out to each & every person directly affected & those watching from all over the world who are mentally in pieces over what has happened in my city. I am here for Los Angeles & I will always be here to do my part.
“To everyone calling me.. asking how they can help, stay locked in to my page as I’ll be posting information, links etc to get everyone in a position to assist.”
The “Hate It or Love It” hitmaker also posted a number of photos of himself with firefighters and wrote: “Waking up these past few mornings & preparing to do whatever I can for my city & to help these guys has been the best part of my week.
“Los Angeles is an amazing city & together we will restore the city one helping hand at a time. I can’t thank you guys enough for coming from all over the country to help our own firefighter’s & putting your lives on the line for us.”
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The Game received a lot of praise from both fans and fellow artists alike for his work helping the firefighters.
