Chris Brown has reacted to a statement that denied that a sponsor blocked him from participating in the 2024 NBA All-Star Celebrity Game.

Ruffles shared a statement on social media on Saturday (February 17), noting that they had no decision in who participated in the game.

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The statement — which had also been sent directly to HipHopDX — read: “Ruffles sponsored last night’s NBA All-Star Celebrity Game, however Ruffles did not have any involvement in, nor visibility to, any player decisions or celebrity invite discussions.”

Breezy responded on Instagram stories, tagging the Ruffles account and including five blue cap emojis.

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He wrote: “I guess yall tryna save face now! STAND ON BUSINESS. Don’t try to make it look like I’m trippin. YOU AND THE NBA representatives know exactly what yall doin!”

He added: “I HAVE NO REASON TO LIE. YALL KNOW I DONT CHASE CLOUT ! The only reason they responded is because of all the team breezy fans flooding they shit. Stop fucking playing wit me! SEE HOW FAKE THIS SHIT IS… COWARDS!! YALL KNOW DAMN WELL I AINT LYING BECAUSE I NEVER BE ON THIY TYPE OF TIME. These bitches (@ruffles) Tryna save face!”

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Brown also re-posted the Ruffles official comment with a viral TikTok clip of a toddler saying, “A bullshit…”

The “Run It” singer concluded his response with a story that noted Ruffles was dodging his fans, captioned: “Turned them comments off I see [eyes emoji, sly face emoji, crying face emoji]”

Activist Tamika Mallory commented on the situation on Instagram, defending the corporation and also asking whether Chris Brown deserves a second chance.

“On this issue…brands have every right to choose who they do or don’t want to work with in situations surrounding domestic violence, sexual assault etc etc…,” she wrote. “I have questions for our community…especially our women. Does there come a point when a younger person who did something wrong gets to move forward or do we hold them to their actions forever?”

Chris Brown Extends Olive Branch To Usher Following Alleged Fight
Chris Brown Extends Olive Branch To Usher Following Alleged Fight

The drama began when Brown took to Instagram and claimed that the NBA disinvited him from the NBA Celebrity All-Star Game after receiving pushback from the event’s sponsors.

The controversial singer took to Stories to detail his exclusion from the event.

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He wrote: “I was asked by the NBA to play in the all star game this year! Only for them to call later and say they couldn’t do IT because of their sponsors like RUFFLES. At this point I’m sick of people bothering me and I’m tired of living in the fucking past. I POSTED THE EMAILS SO YALL COULD SEE. The NBA still was tryna get me to come and sit court side…NOT FUCKING HAPPENING.”

HipHopDX reached out to the purported sender of the emails for verification, but has not heard back as of this writing.