Chris Brown has scored yet another top 10 debut on the albums chart, but it’s a bittersweet moment for the R&B star as it also marks a new commercial low.
Breezy’s new album 11:11 has debuted at No. 9 on this week’s Billboard 200 after earning just over 45,000 equivalent album units, according to Luminate.
It marks the singer’s 12th top 10 solo effort on the chart, a streak that stretches back to his self-titled debut album in 2005.
On the flip side, 11:11 also represents the lowest sales week of Brown’s career. For comparison, his previous low was 68,000, which his Heartbreak on a Full Moon LP achieved back in 2017.
Breezy’s highest sales week remains the 295,000 copies his 2007 album Exclusive moved during its opening window.
Released on November 10 — a day earlier than scheduled — 11:11 serves as Chris Brown’s 11th studio album and boasts appearances from Future and Fridayy, as well as international stars Davido, Byron Messia and Lojay.
Justin Bieber was also set to appear on the project until the song “Double Negative” was swapped out at the last minute due to clearance issues.
Despite its relatively lackluster commercial performance, the album has yielded one nomination at the 2024 Grammy Awards, with the single “Summer Too Hot” up for Best R&B Performance.
It’s up against SZA’s “Kill Bill,” Victoria Monét’s “How Does It Make You Feel,” Coco Jones’ “ICU” and Robert Glasper’s “Back To Love,” Coco Jones’ “ICU” and Robert Glasper’s “Back To Love” with SiR and Alex Isley.
Brown’s chart debut comes on the heels of word that fans will soon be receiving more new music from the hitmaker courtesy of Busta Rhymes‘ new album Blockbusta.
Last week, the rap veteran paid homage to the early 2000s by using a Blockbuster DVD case to unveil the tracklist for his forthcoming project ahead of its arrival on November 24.
The 19-track effort will see Busta joining forces with the currently-incarcerated Young Thug, Quavo, Kodak Black, DaBaby, Coi Leray, BIA, T-Pain and, of course, Chris Brown, among others.