Rap lyrics from 2 Chainz’s “Birthday Song” and Rick Ross’s verse on Rocko’s “U.O.E.N.O.” are among those rapped by pre-teen children in the video for “Kids.”
The clip was created by Jimmy Smith II and Jarrel Smith of Los Angeles-based agency Amusement Park.
“We just wanted to hold up a mirror to the types of messages we pump into our heads all day,” the Smiths said during an interview with fastcocreate.com. “We hope this film pushes some of our favorite, super-talented artists to push themselves toward more honest and balanced art. Not cleaner or censored, but honest. If rappers rapped about Hot Wheels and ice cream on every song it wouldn’t be honest, either. But if you have 12 songs about money, where are the songs about the things money does not fix? Nobody is perfect, but as creatives we can always be honest. Honesty–it’s what makes truly great art, great.”
“All I want for my birthday is a big booty hoe,” 2 Chainz raps on “Birthday Song,” a single he released last year.
In April, Rick Ross lost his endorsement deal from Reekbok after the lyrics from verse on Rocko’s “U.O.E.N.O.” led to a public protest in front of the shoe company’s New York City story. In the song, Ross raps, “Put Molly all in her champagne, she ain’t even know it / I took her home and enjoy that, she ain’t even know it.”
“Reebok holds our partners to a high standard and we expect them to live up to the values of our brand,” Reebok said in an April statement. “Unfortunately, Rick Ross has failed to do so.”
RELATED: Rick Ross Dropped By Reebok, Over Perceived Rape Lyric
It made me hella uncomfortable hearing little kids say that…ehh i guess its purpose was reached. I doubt the actual artist care, its ultimately falls on parents/older siblings to censor what the youth have access too and consumers to decided what we’ll allow to become popular
These are the idiots that said Ems “3:AM” was responsible for the SandyHook massacre.
I blame Call of Duty the video game and violent movies like Batman.
I blame violent series like Boardwalk Empire.
I blame violent cartoons like Naruto.
I blame pornography on teen pregnancy
I blame the white man
I blame Honey Boo Boo for childhood obesity
I blame Wiz Khalifah for rising marijuana use among inner city youth
I blame Miley Cyrus for the spike interracial couples
I blame Maclemore for the HIV epidemic in Seattle Washington.
I blame Drake and Wale for the recent tampon shortage all across the USA
Kids shouldnt hear these songs tho. Rappers aint role models
Good parents allow their children to listen to explicit rap songs.
Then what do bad parents do lol
Good parents allow their children to memorize explicit lyrics from 2-Chainz and Rick Ross to prove to these artists that profanity leads to drunk driving and early pregnancy.
my parents let me listen to explicit rap when i was young and i turned out okay…. i think?
I blame Gucci Mane for the rampant abuse of prescription cough syrup in Atlanta
I blame Rick Ross for the recent poultry shortage on the East Coast.
I blame Kanye for the turn-a-ho-into-a-housewife movement
I blame Meek Mill for my recent hearing loss.
I blame Wale for chubby Black girls thinking they have the right to exist.
you where wearing women’s clothes wayy before any rap artist told u
I blame chief keef for young kids not knowing basic grammar
I blame JayZ for lung cancer victims who bought Camel cigarettes calling them Jiggarettes.
AMERICAN MAINSTREAM MUSIC INDUSTRY TAKES AN L FOR THIS.
I blame Drake for the amount of feminine minority men in the world.
No one else to blame because most black men didn’t have fathers to teach them otherwise LOL
again blame yourself.. or learn how to read… then you can actually make comments about the article without trolling
I blame Kanye West, Lil Wayne, and A$AP Rocky for making black men wear women’s clothes.
I blame bush for sending our soldiers to a make up war….and fucking up the economy doing so…
Co sign bush
This shit is so f*cking stupid! 1st of all, any REAL parent wouldn’t have their kids listening to that type of music. It’s for grown ups. There is a reason there is an “Explicit Content” warning on certain albums/singles. Stop letting music and TV raise your kids and you wouldn’t have to worry about stuff like this influence them. FOH! Welcome to America, home of the HATER and the Hypocrite! SMFH! Meanwhile Hollywood continues to get a free pass for the BS they push to the masses!
shits a lot different now. kids got cell phones, computers, mtv…. if they dont see it at home they will see it at school or a friends house
i blame Macklemore for my wardrobe
This video shouldn’t be for Rappers.. This should be for dumb ass parents that actually let their young children listen to this. SMH! The same way you wouldn’t let your kids watch porn or a violent movie, why would you let them listen to this? There’s plenty of kids music out there. Just saying!
i agree.
yea….what he said
lol the funny thing is rappers snitch on drug dealers so who will sell them out?
People are always looking for a scapegoat. Although I do not agree with a lot of content on hip hop records now and days, lets face it… it is no longer good business as an entertainer to be responsible for teaching people about social issues and poor economic standards of living. These are people/entertainers… give them a break and educate yourself and those around you.
http://www.recluseworld.com
http://www.facebook.com/recluseworld
I get the message but this is stupid…the listener needs to understand 2chainz & rick ross are not “role models” and only want to benefit themselves and do not care about your children, secondly stop letting radio, television, movies, video games raise your children and start doing it yourself stop blaming the entertainment infrastructure and start looking at your flaws as a parent, mentor, guardian
TRUTH
rick ross is a turd.. stop giving rappers like him an excuse..this the same reason why black middle class mostly supports white people and kanye complains about not having enough “connections” because these values tear down black wealth and establishment… so if the straight A kid get shot down before he can become the next doctor to save you..its your fukken fault for not standing up
That’s a lazy attitude.
interpet it how you like. the responsibility is on the parents not to play this kind of music around their young children.
I blame Ice T for not having faith in our police & then playing one on television
thats because all the madea characters like the one you play where taken… so they gave it to yo father (a tyler perry look alike)
LOL… this nigga..
I blame Macaulay Culkin for teaching kids to disobey their parents & do whatever they want
why cuze he go harder than u
i always wondered why kevin just didn’t call 911 and tell them about the robbers? why did he have to torture them firsT? little fucking sociopath if u ask me!
man this shit is fucked up…who said these rappers were roll models??? its nothing wrong with their music its the A&R’s that put this shit on the radio…the end is near.
what preachy bullshit… Shy Glizzy already had kids rapping along with his lyrics.
I was rapping along to NWA at 8 years old.. Just gets you ready for the Obsene world we live in.
i can agree… I remember My uncle taking away my 100 miles and running tape like I didnt already have a copy but my taped popped….
Gets you ready to be a product of that world is what your saying. Open your mind child.
OMG this is so funny had to share this its way better than this Kids video
http://www.youtube.com/watch?v=bbwVCtm5S0k
William Roberts hates the children.
Willamette Roberts is bad Santa
That’s a nigga kid raised by some niggaz for ya
Niggaz don’t know how to raise their kids right
pre – teens? these kids are like 5 years old!
I blame Milli Vanilli for making the music game fake
I see what they getting at but let’s be honest how many little kids are deep into rick Ross and titty boy or rap in general. I’d be making them vids with kids singing miley Cyrus or Rhianna lyrics, I remember singin along to shit as a little kid and didn’t realise it was rude or whatever so if they don’t know what it means than who cuuuuurs
60East New Mixtape “Mood Muzik” out now on datpiff. Check it out and support that real hip-hop ish….
http://www.datpiff.com/60-East-Mood-Muzik-mixtape.550646.html
There’s this rapper you might have heard of that did a whole series of albums titled Mood Muzik, might wanna go with a different name friend.
AMERICA FINNA CENSOR ARTISTS AND KILL THE BLACK MUSIC INDUSTRY
this music was intended for adults, if the children hear it their parents/guardians are to blame
Forget about the media sh*t and just do the right things for your kids.they are making their money and yours is to make your kids.no blame for them,in my opinion
Damn niggas on here catching feelings and shit. It’s only music, granted Rozay stupid to say shit like that but y’all niggas actin like he out there killin kids and shit. It’s music dumbasses not life. What about niggas talkin bout how they gonna kill other Niggas families. Niggas just hate on Ross cuz they sheep and its popular to hate on Ross.
Bawse!!!!!!!!!!!
What I took from this is they need stop playing that rachet bullshit on the radio and start promoting real inspiring rap and hiphop on the radio, these kids are gonna try molly the first chance they get and u o e n o it, and don’t blame it on the parents, how can you censor out the word gun but praise the word molly like it’s not killing kids, I mean when I was kid I loved rap and was raised listening to it…. But mainstream 90s rap was at a complete different quality than mainstream rap music now
If you can’t raise your kids well, you’re a pussy and stop blaming it on rappers.
BLACK PEOPLE
Honestly, this didn’t really prove anything we didn’t already know. But people have to remember that these songs are on albums that have parental advisory stickers for a reason. Now I’m not an idiot. I know most people don’t pay attention to those things. But these kids couldn’t be much older than 8 or 9. My niece is the same age and listens to some pop shit for kids her age. Why? Because she is encircled by a group of ADULTS with her best interest in mind. Rappers rap. That’s it. Some try to be role models and others don’t. Regardless, if parents truly invested in protecting their kids like they’re supposed to, a lot of this wouldn’t be an issue. Final thought: “If I choose to ride/thuggin till the day I die/ They don’t give a fuck about us. But when I start to rise/ A hero in their children’s eyes/ Now they give a fuck about us – 2pac.
The bigger issue lies elsewhere; this country is always good at putting the blame on others instead of looking in the mirror. I was listening to everything from Nas, Project Pat, Three Six Mafia, 2Pac, UGK, 8Ball and MJG, Devin the Dude when I was 12 hanging around my brothers and cousins and I never let that determined how I would come out. My nephew is 13 and his favorite rappers are Outkast, Big Krit and Gucci Mane (yeah I know) but hes never in trouble and does what his parents tells him or hes getting an ass whooping. The problem is no one wants to own up to their responsibilities. Its so much easier to blame someone else instead of saying I have a fucked up child, crazy child, or I failed as a parent.
this should be aimed at the radio programmers and video programmers,,,,,,,notice the word programmed,, there should be a balance in the music,,,if the labels and and artist held back on the ratchetness for the album cd whatever,,,they would probably make more sells,, let the radio be clean,,,,nwa went platinum with now radio,,,,mainly because of their message,,,but still no radio
Ratchet ho’s always let their kids listen to and repeat these songs when they like 5 years old
what else is there to listen to? every one does not have the time to search the internet for good music. ppl should be able to turn on the radio and hear good music without the bs lyrics. i can remember a time where you had to have a clean version of a song in order for it to be played on the radio. what happen? and will you sorry azz pseudo fathers pls stop blaming everything on the baby mommas. the majority of them are doing it all alone bc black men appear to have absolutely no idea how to be a father and no desire to even try. its not just the job of the mother. the man and the woman came together to make the baby and they should play EQUAL parts in raising their children so if your child is listening to some rachet shyt its just as much on you as it is on her.
lastly, you dont hear this ignorant music on other music stations, its just the hip hop stations that play this bs further corrupting the minds of our young ppl and its up to US to be responsible parents and let the radio stations know we dont want that junk played. we cant blame the corporations while we stand by idle and let it happen
It’s simple for anyone, if you have young children in your car you should not listen to adult music. If you are an urban music fan in most cities you can still find a station that plays more music from the 60’s-90’s or so that has less of this I wanna squeeze your booty stuff
i hear you but the only other option is your cliche 102.1 station which i do not enjoy listening to on a regular basis. im young and would like to hear upbeat and fun music when im riding, not anita baker (much respect im just saying). more like what lauren hill’s old album or what missy & timbaland use to do. hell even some nas will do. he knows how to make good clean music and thats what we need
just throw on a will smith cd bruh bruh
the crazy thing is this can easily be changed just by calling your local radio stations in droves and complaining about this music. but why would we do that? instead lets complain that its someone else’s fault. i listen to the local hip hop station in houston form time to time and its just depressing listening to the radio these days. nothing uplifting or just fun. everything is inappropriate for a childs ears yet no one calls & complains. sometimes i want to but i then think to myself, i dont even have kids. im grown. i can listen to this but why arent parents outraged? why are they not complaining. how did we go from our ancestors fighting for our freedoms to this? its just sad seeing the direction that we’re headed when in reality if we could learn to trust one another and stick together we can whatever we could accomplish whatever. sounds cliche and silly but i believe it to be true. but it’ll never happen. unfortunately we’re crabs in a small bucket
The problem with radio is that it is controlled by the same corporations that control the record labels. Thats why you rarely hear underground music on the radio. If you are not signed to a major record label then the corporations arent making money off of you so why would they support your music. Politics as usual.
This is the first I am reading about Rick Ross’ ban from Reebok over the molly lyric. Did Chrysler ever listen to “Stay Wide Awake” by Eminem? Does he get a pass because that is how he made his career? Or because he has an alias which at times serves as an alibi? Maybe Ricky Rozay needs a Slim Shady fall back for raping sluts on wax. Rotund Richard? Fatty White Zinfandel? Dicky Jos? Bulbus Brohay? The Teflon Drink Spiking Don. I’ll have the 40 yr ros with the MDMA rimmed glass. #nohomo.
Eminem has made a career out of saying outrageous and ridiculous things that are obviously fictional.
Ross on the other hand will have us all believe he is everything he says in his raps. He doesn’t come out of character when they stop recording in the studio!
Because of the difference a lot of people actually believe he must have been rapping about something he’s familiar with, date raping broads to get his dick wet which isnt so hard to believe because he’s a disgusting fat slob!
Sorry Anon it’s all the same thing, each of them are entertainers. Lets not always make excuses for certain ones when we like or respect them more. It’s F’d up that some entertainers are allowed to actually entertain without issue.
White people get a pass for rape and murder lyrics because when they shoot up a kindergarten class its mental illness and not savergery like the negroes.
#niggaproblems
The sad thing is no one even cared about U.O.E.N.O until like 3 months after it came out and then it became a bigger hit soley because Officer Rozay kicked down some of his date rape knowledge…
ASAP Ferg already had kids swearing in his Hood Pope video this year. Guess HHDX is all about that Rozay Milkage.
getting kids to say some shit for a video is a lot different than kids imitating what they see on tv and hear on the radio
no kids actually know who ASAP Ferg
HipHop has destroyed and is destroying many chilsren especially minorities. Why do you think these black and latino women only want to becoem h*es and strippers?
im not saying ban these music. But back in the day you had wholesome artists like digable planets, arrested development, lauryn hill, will smith to balance things out.
Nowadays its just GARBAGE and POLLUTIOn in the airwaves.
chief keef, gucci mane, wacka floakc, boosie, french montana, rick ross all garbage and messing the minds of the youth.
there needs to be more regulation of this destructive music. HIP HOP IS DEAD.
yeah honestly. and it’s not even about old school vs new school, it’s about what’s right.
My whole thing is if you dont want your kids listening to rap dont have them listen to the radio. Dont always blame the rapper blame yourself Be a parent. Another thing rapper are grown people.Stop looking at them as gods they are people like everybody else. Rapping is their job not raising ur kids. Thanx
The youth is who hip-hop is aimed at in this day and age so its hard for parents to keep their kids from hearing it when all their friends listen to it and when you have the internet which is too hard to censor. If you wanted to keep your kids from this kind of music you would have to keep them from being social. Also, while a rappers job is not to help raise the youth, they were all once kids and they all know how influential they are in the younger generation’s life, so knowing that why wouldnt they want to make some positive uplifting music. They are putting money before community which goes agains everything hip-hop embodies. I do agree that rappers are not gods but just regular people who took advantage of a skill set they obtained.
Its nice to know that we can still have good converstions about hip hop thanx
They are beter rappers than that fat fuck and 2 chains bitch!
This is genius and so true
Who is Rick Ross?
Rick Ross has a well-documented case of multiple personality disorder. Sure, plenty of rappers compare themselves to athletes, characters, and mobsters, but Rozay takes it to a whole new level.
From his rap name, to his song titles, to his recurring “I think I’m…” punchlines, Ross is always looking for new personas to take on.
Mastermind was scheduled to drop today, so in its absence we’ve organized a few of Ross’ most colorful comparisons, along with the songs they originate from. Take a look through and help us figure out who Rick Ross really is.
Rico from Paid In Full – Real bitch, keep kissing on my pee hole/ Paid in full, bitch I think Im Rico”
Scarface – “Teflon Don/ Bitch I think I’m Scarface”
Jamaican druglord, Christopher “Dudus” Coke – “MCM on my luggage, Reebok making me buttered/ Behind Cuban cigars bombaclot he think he Dudus”
The Notorious B.I.G. – “Biggie Smalls in the flesh/ Living life after my death”
MC Hammer – “I got 30 cars, whole lot of dancers/ I take them everywhere, I’m MC Hammer”
King Tut – “Money ain’t a thing, I remain blinged up/ Hundred on the chain, bitch I think I’m King Tut”
Nino From “New Jack City,” Al Pacino, Etc. – “That’s thirty-six a kilo/ Bitch, I think I’m Nino/ Bitch, I think I’m Scarface/ Bitch, I’m Al Pacino”
Big Daddy Kane – “Yet I post on the block, look like I’m Big Daddy Kane”
Albert Anastasia, Michael Corleone, etc. – “Gangsta, Im muthafuckin Albert Anastasia/ Michael Corleone, presidential Rolly on”
A Genius – “I think I’m a genius/ hundred grand a fucking feature”
Liberace/John Gotti/The Teflon Don – “I’m a kamikaze in a Maserati/ I’m a John Gotti, got my own army”
Rayful Edmond (DC drug kingpin who later became a government informant) – “Don’t you see a nigga ballin’ like I’m Rayful Edmond (No snitching)”
Bo Diddly, Rajon Rondo, etc. – “Balling on you bitches like Im Rondo” “Ugh Im still balling like Im Bo Diddley”
Oprah – “Chasin’ my money like I’m Oprah, nigga”
Big Meech, Larry Hoover, etc. – “I think I’m Big Meech, Larry Hoover/ Whipping work, hallelujah”
Freeway Ricky Ross – Last but not least, how could we forget Rozay’s first ever persona, and the origin of his name? Freeway Ricky Ross.
1. You are white
2. You are a virgin
3. You are homosexual
4. You have no friends
5 You have no life.
can you still be considered a truer homosexual if you’re a virgin? or is he a fake homosexual on some rick ross shit
He woke up this morning and dedicated a 250 word post to an obese C.O. so he is a fagg. I woke up rolled over and got some pussy while this moron was compiling a dossier on a rapper.
naw i saw that on HotNewHipHop he just stole it
That’s funny, I thought he was just a clinically obese rapper obsessed with food
-General Electric perfected, cooking them Os
No more peanut butter sandwiches now we looking at loaves
Rick Ross, “Pandemonium”
-Excuse me, her weave, the bluest of weed
Trunk full of white, car smell like blue cheese
Rick Ross, “Mafia Music”
we could definitely make a bigger list of food references.
fat boy loves crab meat
@full of himself anonymous,
sure you rolled over and got some……GFTOH. Any clown that has to publicize that he gets some ain’t getting sh*t
4 real!!! kinda sounds like BruthaDee’s butthurt old ass
I listen to Tyler the Creator and it makes me want to rape people and eat cockroaches
Fiddy Cent influenced me to shoot people and lift weights.
Ja Rule influenced me to sleep with my barber.
Rap lyrics are responsible for global warming
I let 2-Chainz raise my daughter and now she’s a stripper
I blame Gangsta Rap for gang violence
I blame the movie Pulp Fiction for random violence
2-Chainz and Ross songs influence little kids to use swear words in school.
Eminem lyrics were behind the Columbine massacre
I thought it was Marilyn Manson
I play GTA and then go beat up Hookers in the seedy part of my city
Thank God we have responsible rappers like LiL B who rap about politics and nutrition.
Online pornography influences rape and incest.
Brotha Lynch Hung made me decide to become a cannibal.
I blame Tupac for my parents sending me to ballerina school
Gangsta rap made me do it
And the 911 bombings
Black rappers on Def Jam are the reason why Black males are in prison
Little white girls recite Rick Ross and 2-Chainz lyrics on the playgrounds of private schools
this was me when i was a kid…and my friends too, this is any neighborhood/hood period..those of you shocked by this……….lol
Behavioral scientist have proven that 95% of serial killers grew up listening to rap music.
Yes, two 40 year old rappers who never go platinum are in our children’s IPod….shows you just how out of touch these xornballs are when it comes to HipHop.
You know what’s really sad about all of this? 1)The kids rap better than the rappers they’re reciting 2)I’m willing to bet that in 10 – 15 years these kids will want to become nothing less than rappers or ball players just to get out of the gutter. Sad.
Shut the fuck up with the propaganda, these kids will end up in dead end low wage jobs like 80% of the population, the idiotic myth that sports and music are the only options for Negros is bullshit perpetuated by athletes and entertainers who want to dupe the dumb deaf and blind.
See, I can agree with some of that and all, but how much you wanna bet that said low wage jobs will frustrate them enough to pursue a “career” in rap? Rap is nothing more than a crutch used by people who are too lazy to figure things out for themselves. They don’t do it for the sake of the art, they do it for the almighty dollar. Why else do you hear a majority of rappers talking about how much money they got in their pockets, how many drugs they sold, whips they drive, women they fuck, etc, etc, etc. Because they sold the fuck out and willingly allowed the record companies to trick them out like prostitutes.
@No. 1 Hater
I don’t think it’s fair to generalize the entire rap/hip hop culture based on what you said about their motives.
Who really gives a fuck if some rappers rap about money drugs and pussy, what are most movies about? is a ducking 3 minute song influential enough to cause the decay of society??!!
Shall we go listen to satanic rock music, shall we watch slasher flicks, shall we watch BDSM porn?
Let’s blame HipHop lyrics and some country ass rappers who never sold a million records for the Boston bombings, yeah Black men are in prison because 2-Chainz wanted a big booty bitch for his birthday and Ross put some Spanish fly in a bitches drink.
If No 1 hater was lying, hip hop conversations would still be about who’s the nicest instead they’re about who makes the most money and those rappers aren’t that good at all. The perfect example is the guys on the headline.
I’m not talking about all hip hop, I’m talking about the bullshit that’s on the radio & polluting the airwaves. Don’t get me wrong, there’s SOME hip hop that leans toward going in a positive direction, but if we had more doctors and lawyers instead of a genre full of wannabes, then maybe this generation could get somewhere.
White left wing conservatives blame Rap music for single parent homes in the Negro community and it’s been scientifically proven through exhaustive research that children who listen to rick Ross and 2 Chainz either go to prison or murder their parents.
Listen to Ross, end up in prison. shit is kind of ironic seeing thats where his career all started
Reading these comments is saddening. To think that these negative lyrics don’t have an impact on our children is ass backwards. The role of a rapper isn’t to look out for or to think about children, but the role of a human being is.
Shut the fuck up you slimy gutless worm, you want to blame Grand Theft Auto 5 for negatively influencing the youth? You want to blame violent anime? You want to blame TV shows like Dexter?
Did the pornography industry negatively influence your daughter to be a fuckin whore or was it your sorry ass parenting skills that got that mangy bitch selling her funky ass to Mexicans at a truck stop.
what makes you think he has a daughter or that if he did she would be any where near the age to do something like that…
not everyone is a 40 years old like you bruh bruh
yeah bruh bruh
This might be the absolute worst piece of trash I’ve viewed this year. What kind of parents would allow their children to repeat this bullsh*t? I’m not a big fan of Chainz, so no loss there. I tolerate some of Ross’ songs, but they will no longer get any airplay in my ride. Two fuck*n idiots. Absolutely terrible!
We need to start blaming rappers for how fucked up these kids are, too many people want to blame the parents when it’s obvious that 2-Chainz and Rick Ross are doing a shitty job raising our children.
I am a proud father who only allows his children to listen to Odd Future and Asap Mob.
I can’t wait until my son is old enough to start wearing skirts like Kanye West, Trinidad James, 2 Chainz, Asap Rocky, Kid Cudi, Diddy and Wiz Khalifa!!!
is it any worse than putting a child in a hollywood movie that has a sex scene?
what do you mean? just cause theres a child in a movie that also has a sex scene at some point don’t mean shit… unless there is a child in a sex scene…. which is wrong but they dont do that
The Illuminati has won.
These kids shouldn’t be listening to rap tho, so I blame the parents
rap is about money cars clothes and hoes simple ass that. If you think otherwise open your eyes and go check any rap video 90 percent of all rap songs etc. Who gives a fuck about a child in a rap vid like it will make a difference.
Awesome, now I have something to blame the violent youth on in my impact segment.
Why would you interview inner city youth and act surprised when you get inner city youth…..