You may have seen him in pictures and videos with the California collective, but now, OFWGKTA’s manager Christian Clancey has opened up. In a recent interview with Al Lindstrom’s Organized Chaos, Clancey spoke about working with controversial group and why their aunthenticity is paying off.
“Every decision we make is based off what’s authentic to them, so it makes my job easier,” said Clancy. “They’re so driven to what they want and what they do and what they don’t like…Tyler [the Creator] loves Justin Bieber, Frank [Ocean] love Celine Dion. Who says that? Because they’re afraid the guy next to them might say, ‘What the fuck are you talking about?’ They are who they are, and that’s what’s authentic about it. They turn down covers because they don’t read the magazine. I love that. No one does that.”
Clancey also spoke OF’s meteoric rise to prominence. He says that unlike many artists in the industry who depend upon the Internet and print publications to attract fans, Golf Wang’s fanbase comes to them.
“These kids are smarter than the music that’s being sold to them,” he said. “I think that because of that, you stand a lot to learn from them. Because of the way they’ve raised on the Internet, the way the market themselves, the way they handle themselves. You’ll hear people say, ‘Why don’t they do this, why don’t they put the date on this’ – kind of the old mentality of how you push [an artist] – they’ve mastered the ability to build to pull [a fanbase]. So it’s like, you don’t have to give away all the information.I don’t want to give away all the information. A lot of record companies have disregared the fact that if kids like it, they will find it out. People think…kids don’t do that anymore, bullshit. If they connect on an emotional level…kids will want to go to the seven different sites it takes to find one answer.”
The full interview can be seen below.
In related news, OFWGKTA’s MellowHype debuted their newest track “64” last night live on Fuel TV’s “The Daily Habit.” The performance can be seen below.
Gangster rap is dead. We as a people should have killed it years ago.
theres a difference between gangsta rap and weird emo rap.
good thing odd future is neither…stop trying to label it and you might enjoy it.
Anon is right
chill with that. odd future bout to blow up. dudes are nice
They ok.. they don’t spit about shit l0l.. Hodgy Beats is the only kidd spitting bout shit and I think he will out shine Earl and Tyler over time
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This there best song i heard yet.. hope the recorded version don’t sound like shit.. Mellowhype might be better then tyler..
Hodgy Beats is.. Mellowhype is a group, leftbrain being almost a straight producer..
i wonder how much cake is goin to hiphopdx for this
did acid da savage join odd future ?
Have you guys ever heard of The Soulution? They’re on some dope real hip hop shit, none of that corny shit. http://www.facebook.com/pages/The-Soulution/112505308807080
http://www.soundcloud.com/thesoulution
http://www.reverbnation.com/thesoulution
@SoulutionCrew
Shouts to these niggas. I was hati a first till i heard their mixtape. They remind me of a 2011 Wu-Tang clan. Funny though how all these weird niggas come from Cali. Lil B these dudes…must be the weed lol
“He says that unlike many artists in the industry who depend upon the Internet and print publications to attract fans, Golf Wang’s fanbase comes to them.”
Somebody tell me what the fuck is wrong with this sentence? I thought they was Wolf Gang?